Marketing

Business Education and Networking with Laura Kinnard!

Just off of two festivals Laura Kinnard from DMBizMixer and Drake University joins us to talk about some business networking and educational events happening this week into next week. Some Chamber events, the Evelyn K. Davis Center, a magazine launch, AMA-Iowa series and things going on with the Greater Des Moines Partnership. So much to do and to learn. Click through for Laura! And, if you want your event listed hit her up on Twitter with #DMBizEvents.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 24 September 2018

Welcome back to Monday...the final Monday for September. It's been a busy day in the business newsroom with these stories coming at you today:
Starbucks to get...slimmer;
Speaking of slim Weight Watchers is changing its name;
Johnson & Johnson talic trial...we've got an outcome;
Walmart to use blockchain to track food;
Speaking of food, U.S. farmers get more bad news today;
Facebook Dating launched today...but only in one place;
Three Words: Fired, China, Markets...yep, it's confusing!
Those stories and a conversation with Daniel Pettit who, along with his wife started building churches in emerging countries and now has launched yet another project. It's a great story with a surprise ending. Daniel Pettit and Trailhead International.
Today is Monday so we'll also chat with Laura Kinnard from Drake University and DMBizMixer about upcoming educational and business networking events. Grab your calendar and click through.
Thanks again for listening and subscribe dang it! 

The Central Iowa Business Conference - Details with Leisa & Tiffany

It happens on the 26th of September the annual Central Iowa Business Conference...the brain-child of the Urbandale Chamber of Commerce...but, you do not have to be a member of the Urbandale Chamber to attend. On tap a number of breakout sessions and headliners like Les McKeown, Curt Steinhorst and Brad Sugars. Here we talk with Leisa Fox and Tiffany Menke about each presenter, what you and your team will take-a-way from the conference and how you can still register. (Click this link to register)
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Outcome Driven Sales - Where Buyer and Seller BOTH Win

We all sell...something. It doesn't matter if it is a product or service or ourselves. The sales effort is, or should be, a relationship program. However, far too often, it's not seen as a "win-win" but "I won". Wrong says Maureen Berger of Tero International. Here she offers up what makes up Outcome Driven Sales and why Tero International teaches the tips to make it all happen. In the end, when we pay attention to creating a relationship, it's the fact that everybody wins and that builds a long and healthy relationship. Meet Maureen... 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Des Moines River Project - Eyes of Experience

Here we spend some time with Mat Swift...a Georgia native who was invited to come to Des Moines by the Greater Des Moines Partnership....why? Mat and many more individuals in Columbus, Georgia were responsible for taking a river that ran through their downtown and creating the nation’s largest man-made water feature in the nation.  Plus the project has produced millions in economic development and created a place where people really want to live...and work. Meet Mat and what could be the future of downtown Des Moines. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 6 September 2018

It's the Business News Hour, thanks for coming by! Here are the top business news stories from today as well as two business interviews as we broadcast from the Hotel Grinnell in Grinnell, Iowa: 
More Americans are food insecure now than before the Great Recession;
While Americans are shopping they are not shopping at JC Penny;
More bad news for Wells Fargo...hey, it is a day that ends in a "Y";
We've got a Nike update for you;
What happened today on Wall Street and why.
Those stories and a conversation about the Iowa Small Business Summit that was held today in Grinnell. Our guests are Tim Baker and Lindsey Starrett,
Then we'll chat with Melissa Vine about her three businesses...no, wait...maybe four. She too wouldn't have it any other way but the divergance in the businesses is amazing.

The Iowa Small Business Summit - Tim Baker and Lindsey Starrett

Today, in Grinnell, Iowa it was the Iowa Small Business Summit the brain child of CPA firm TL Baker & Co. Here we sit down with Tim Baker and Lindsey Starrett and talk about why they hosted the event, what they hope people took away from the day and more about tax law. Click through and meet Tim and Lindsey: 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Tattoos, Custom Bicycles and Marketing for Business - Episode 27

We went to the Drake University Neighborhood and to Mars Cafe for this edition of Marketing for Business. There Phil K. James from Good Milkshake Digital and Michael from Insight Advertising, Marketing & Communications sat down with Dan Koenig. Dan is an interesting cat. Decades ago he started Yankee Doodle Dandy Tattoos now a staple in that area. Then he revisited his childhood love of bicycles and started Ichi Bike a very non-traditional bike shop in the East Village of Des Moines. Both edgy and both artful. We talk about his brand, marketing and more. Fun stuff...and valuable lessons in telling stories. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 5 September 2018

Join us for a quick look at the business news headlines from today along with the Wall Street Report. Today:
U.S. teachers paid 11.1% less than other professions and wages have gone down since 2009;
The one skill that predicts wealth...we'll share;
FBI and American Express;
Tesla stock continues to take a pounding;
Beer sales down so Miller Coors cuts 350 jobs;
United Way of Central Iowa and Unions;
Yesterday it was Nike today it's Levi Strauss taking on a hot button political issue;
What happened and why on Wall Street.
Those stories and our conversation with Margaret Buckton from Iowa School Finance Information Services a for-profit business working with school districts on budgets, board training and more.
Then it's Marketing for Business - Episode 27 with Phil K. James as we talk about Ichi Bikes and Yankee Doodle Dandy Tattoo..this is interesting...and our guest is Dan Koenig. 
Thanks for coming by! 

The Business News Headlines 31 August 2018

Each weekday at about 5pm Central we offer up the business news headlines. Items you many have seen or perhaps missed. We'll also tell you what happened on Wall Street and why.  Today: 
U.S. Canada struggle to complete a "deal" by the deadline today;
Got a DIY project this weekend? Home Depot and Lowes have deals;
Ford scraps a vehicle that would have been a niche in the U.S. We'll tell you why;
The 15 best cities in the nation and guess who is number 15...and then number 1;
Having a baby soon? We have a suggestion for a name that could score you $11K;
What happned on Wall Street and why?  
Those stories and we'll tell you about FlashDine DSM with my Georgie Libbie (yes, we know her) and today, because it is Friday we've got "Stuff to DO in the Metro" with Jeff Pitts and Parker Reed from Cityview Magazine. Let's get to it!