Marketing

Wine Styles - A Look Back

Five years ago we sat down with Jeff and Bryan McGinness who had recently purchased the Wine Styles franchise opportunity and were looking to expand their market. That was when there was just one location in the Des Moines Metro. Today there are three and there are now 15 Wine Styles Craft Beer and Retail Wine locations from Alaska to Virginia. Step back in time with us as we get into our Way-Back Machine and talk...wine and business. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 31 December 2018

Stick a fork in it...and none too soon.  It's the Business News Hour Headlines for the final day of 2018. Inside, and just a click away, you'll hear about:
What the markets did today and why that matters;
What happened to Wall Street in 2018 and who started what;
Tesla has a surplus of vehicles, that were supposed to be delivered by today;
Will Sears survive? We'll know more in a couple of days but it doesn't look good;
A look at the numbers from the markets.
Those stories and Laura Kinnard is back with us. Last week, if you remember we started talking about the reimagining of shopping malls. Today we'll dig a little deeper into that subject and also a couple of upcoming business networking events happening after the New Year. To listen to that conversation you can click here. 

The Business News Headlines 27 December 2018

The markets opened today lower and stayed that way until the final hour of trading on Wall Street...and that's just one of the many stories we've got for you today:
Markets rebound in the final hour;
The sad tale of Amazon stock;
India, Amazon and Walmart and the story is....
Buying laundry detergent online... First question might be "Why?" but after that;
Several well known brand names are going away in 2019 and we've got a list;
We might have discovered the reason young people are giving up on parenthood;
The Market Report - The numbers broken down.
Those stories plus we climb into our Way Back Machine for a two part conversation with Phil K. James of Good Milkshake Digital We're talking about paying attention to your "internal brand" and what they is and what it means for business. Here is Part One.
And, here is part two of our internal branding conversation with Phil K. James. Stuff you should be considering as we head into the New Year. To listen click here. 
Thanks for listening! 

Helping Business Grow - Out to Lunch with Jonnie Wright

Each week we take a thought leader Out to Lunch to talk over business while at a locally owned restaurant. This week we're at Gilroy's Kitchen + Pub + Patio with the founder of the Buyosphere and Buysphere University, Jonnie Wright. Here we do a deep dive into business branding, marketing, consumers, customer service. And, you'll learn some tips and secrets on how to become a better business. Learn more from Johnnie as we go Out to Lunch! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour

The Business News Headlines 26 December 2018

OK, OK...we took yesterday off, sort of. It's the business news headlines from today and today we've got some great stories lined up for this Boxing Day:
The Dow has it's best single day...ever;
Amazon also had its best holiday season...ever;
Consumer spending up big time;
The GAP set to close its huge NYC store. Guess what the rent is per square foot;
Report the U.S. and China will hold trade talks next month;
Dollar Stores continue to surge across the United States...why?
Interest rates and the national debt. Some chiling numbers;
The Wall Street Report and it is...well...amazing.
Those stories plus we go Out to Lunch with Jonnnie Wright from the Buyosphere and Buyosphere University. We're talking first about three questions, the same three questions each of our guests get asked: Book, Movie and Job..we call it Quick Bites. To listen in to our three questions click here. 
Then we launch into a wide ranging conversation about business, consumers, marketing and so much more. Promise you will learn a great deal from this business lunch at Gilroy's Kitchen - Pub - Patio in West Des Moines, Iowa. To listen to us talk business over lunch click here. 
Thanks for listening! 

Laura Kinnard on Business Events and Startup Curated Growth

Each Monday Laura Kinnard from Drake University and DMBizMixer.com joins us to talk about upcoming business education and networking events. She does a bit of that today and then we learn more about her startup Curated Growth a project she has been working on for a very long time that has, as it's core, a way to revitalize the former Southridge Mall. Big news here...enjoy. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

A Marketing Tip - The Wrong Messenger

Every once in a while I offer up a marketing tip from our advertising and marketing agency, Insight Advertising, Marketing & Communications. Why? Well, it's an effort to help small to medium size businesses better understand how to advertise and market...better. Here is something I call "The Wrong Messenger" a quick look at one of the segments in my presentation "Five in 24". Go ahead...click through and thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business Networking & Education Events with Laura Kinnard

It's getting close to the end of the year but, there is always time to get smarter and meet new people. Each week Laura Kinnard from Drake University and DMBizMixer.com joins us for a rundown of business events in the Greater Des Moines Metro. Today we're chatting up AMA-IA, The Women's Resource Center, Mainframe Studios the West Des Moines Incubator and more. Click through and get out there. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5pm Central. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News 29 November 2018

Yesterday was...yesterday. Today we just don't know about that U.S. and China "deal". It's the Business News Hour coming up today:
So, who did you say was going on that G-20 trip?;
More job cuts in the news today;
Payless Shoes gets customers to buy their shoes at up to $600 a pair;
Housing appraisers, we don't need no stinkin' housing appraisers;
New jobless claims are up and that has some folks concerned;
A fashion re-branding coming to Des Moines, Iowa;
What happened on Wall Street and why.
We're talking cookies and charity with our favorite foodie, Beau Fodor. Coming up on 13 December is the Annual Cookie Exchange. This year at at new swanky venue and with a new charity. Always fun to have Beau on with us.
We'll also present this encore conversation with Melissa Ness the President/CEO of Aureon HR. It's all about worker productivity and how that is impacted by workplace culture. This is seriously good stuff. 

Business News Headlines 27 November 2018

We're back with some of the top business news stories of the day and we bring them to you on YOUR time. Listen when you want and learn more about what's going on.  Today we're talking about:
President Trump warns GM that they will lose government dollars;
Papa John's can't find a buyer and it's stock sinks;
Will there be a deal with China?  Who knows;
Speaking of China Google employees don't want to throttle information;
So what went on in the world of retail sales on Cyber Monday? We've got details'
What happened today on Wall Street and why.
Plus, for The Interview, we picked up something we recorded last summer but failed to air. It's a conversation with Mat Greiner and Teva Dawson about their company, Group Creative. They work with communities and non-profits in a very unique way to garner attention and public relations all by using...art. It's a neat story so listen...OK?
Thanks for coming by!