Marketing Tips

Business Events with Laura Kinnard

There is so much going on that we decided, years ago, to have an expert in the world of entrepreneurship come by each week to clue folks in on some business events here in the Greater Des Moines Metro. Laura Kinnard, MBA teaches at Drake, DMACC and has been with us for years...sharing her knowledge about small business, networking, educational opportunities and more. If you've got an upcoming event in the Metro use #DMBizEvents and we'll make sure to pick it up and chat about it as well. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

Business Events with Laura Kinnard

Each week Laura Kinnard, MBA from Drake University and DMACC chats it up with me about business and networking events in the Greater Des Moines Metro. Laura is also the author of DMBizMixer.com where you can go for more details on what you hear...here. And, if you would like your event mentioned just use #DMBizEvents on any social media platform and she'll pick it up.  Here's Laura! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

The Business News Headlines & More 24 September 2019

If it's not China it's consumers, if it's not consumers it's impeachment. The markets whipsawed today by worries that President Trump may not survive a congressional inquiry. The Dow lost 142 points to 26,807 the Nasdaq was off by 118 points and the S&P 500 down by 25 points. Wall Street had issues today.  Also in the news:
Consumers are not as jolly about the economy;
The thing you don't know about is called the REPO Market;
The new "Wealth Tax" from Sen. Bernie Sanders;
Big Pharma fights against lower prices;
A beer IPO may be a really, really big deal.
Those stories and our guest for The Interview is Matt Kiernan from CLE Productions. We'll talk about the magic they make for events plus you'll be invited to a CLE Production Talks featuring international planned events thought leader Professor Joe Goldblatt. You can listen in to all of that here. 

Back! Marketing for Business with Phil K. James

Each month I get to sit down with the brains behind Good Milkshake Digital, Phil K. James and talk about Marketing4Business. It's what we do.  This month Phil wants to focus on increasing the interaction with consumers and encouraging those who already buy from you...to buy more.  It could be restaurants, grocery stores, clothing stores...even legal. Finding the thinks your customer wants and then delivering means...everything.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

Marketing Des Moines with Ben Handfelt

For everything that's great about a community if you keep it a secret...well, nobody knows. Meet Ben Handfelt the Vice President of Marketing for Catch Des Moines. You might know it, in your city, as the convention and visitors bureau. Here, in the Capital City of Iowa, Catch Des Moines is all about promoting everything this community offers. It's good for business, for folks visiting, for people who are seeking a great place to live...you get the idea. Here we'll give you a  peek at what they do and you'll hear about the latest marketing effort "The S'S Are Silent". To check those videos you can go here.  But, promise to come back! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

The Business News Headlines & More 29 August 2019

It's the business news headlines for Thursday the 29th day of August...thanks, everybody for being with us again today. Oh...hope that springs eternal caused the markets to react today. What was that?  We'll share:
Ya Gotta Have HOPE;
Pending home sales are slumping and why;
A shocking report about employee turnover;
This U.S. carmaker is now in last place for workers;
An e-cigarette official says, "Don't Vape!";
Those trendy office perks; might they be on the way out?
Those stories and I get to solo it for a Marketing4Business Segment. This time it's about content marketing and Facebook. What might you do to boost your customer engagement?  Here I offer up several examples and...while it take some work...they really do...work. You can hear that...here! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International
 

Door To Door Sales Training in Video

My first question to Kim Robinson the owner of D2D Training was, "What? You mean people still sell stuff door to door?" OK, so maybe I'm not home enough to notice. In this segment we're talking about the door to door selling business and how the videos created by Kim help corporations all over the country. From huge corporations that employ thousands to smaller companies who want to teach sales training. We had some fun doing this...give it a listen. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International
 

The Business News Headlines & More 20 August 2019

They say that "hope springs eternal" and investors, before the bell where hoping for a good day on Wall Street. In the end the major markets were all down with the Dow off by 173 points as financials took it in the shorts. In other business news today:
Home Depot beats estimates but...there is a but;
A major retailer considers getting out of the gun sale business;
Trouble brewing for American consumers;
What? Guns being sold on Facebook Marketplace;
Disney whistleblower says the company has misstated billions in revenue;
New Google App for "emerging nations" could be 1 billion users.
Those stories and more along with Marketing4Business and Phil K. James of Good Milkshake Digital. He's back and this month our focus is on gathering data from your Facebook posts. What do you do with it? You sell more stuff. To hear that conversation click here. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

Marketing for Business with Phil K. James

We're back with Marketing for Business and our friend Phil K. James with Good Milkshake Digital. Yeah, it's been several months but, we've hooked up again. Today we're talking about Facebook, data, sales and how you can master some pretty simple tricks to allow you to boost your engagement and collect data allowing you to re-market your product or service. Now, while Phil works a bunch in the hospitality industry his method, we prove, can be used along other verticals as well.  Click through...and even if we get a little "geeky" I think you'll get the point.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International

Laura Kinnard on Business Events, Social Media and More!

Each Monday we kick off our week with a conversation about business networking, education and special events in the Greater Des Moines Metro with Laura Kinnard of Drake University and the Des Moines Area Community College and the author of DMBizMixer.com. Here we chat a bit about the business of the Iowa State Fair and then launch into The Hashies for 2019. And, if you have not yet gotten your tickets you can do that here. It's also Money for Mondays, Million Cups and more. Enjoy....
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google Play, PlayerFM, Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 
Our Sponsors
AARP-Iowa
National Tractor Parts Dealer Association
Oasis - A Paychex Company
Tero International