Marketing

Marketing for Business Episode 24 - Part Two

Here, in Part Two of Marketing for Business - Episode 24 Phil and Michael share some step by step thoughts and actions to help you better identify what your customer really, really wants/needs and then how you can parrot that back to them in a way that makes your company more...human. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 7 August 2018

So much going on with Tesla today it was hard to keep up. We've got a couple of stories. Why are fewer Americans buying houses? We've got ten reasons. No, make that eleven. The U.S. is about to slap China...again. Another social media mess as Snapchat actually loses users last quarter and lost a bunch of money. Even with all of that Wall Street had a pretty good day and we'll deliver the numbers. Click through for an interesting day of business news... 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

From Our Way-Back Machine - The Business of a Public Library

We were looking around today at some of our more interesting conversations and found this from February of last year.  We're asking questions about the business of a public library and with us is Urbandale, Iowa is library director Julie Wells and the communitty outreach coordinator Laura Sauser. When we first aired this is was cold and blowing snow...remember that?  Have a listen to "The Business of a Public Library"...
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 6 August 2018

Thanks for clicking through...in the business news headlines today you'll learn about a big company with big problems and a possible reorganization, Facebook shares were up today and we'll share why. Speaking of Facebook are you ready for Facebook Dating? Canadians are not happy with the United States or President Trump so...it's a boycott of U.S. products. Those stories and more along with our two business interviews and we've got a packed show for you. Thanks again...let's get into it. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

DSM Magazine and Restaurant Week with Kris Maggard

Our friend Kris Maggard has been with DSM Magazine for years, rising through the ranks to become the Publisher. Here we talk about the magazine, its focus and more. Then we dive into the 11th Annual Restaurant Week adventure that starts on 17 August. We'll talk about why August, who participates, how restaurants get picked and a new twist this year. A reminder that it's wise to make advance reservations AND if you would like to see the menus of the participating restaurants...here you go!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business Education and Networking with Laura Kinnard

Each week we get to sit down with Laura Kinnard from DMBizMixer.com and talk about business education and networking opportunities in the Greater Des Moines Metro. Laura, who teaches at Drake University, headed to our mobile studio at Grounds for Celebration in Windsor Heights to talk...business. Enjoy! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines & Markets 3 August 2018

It was a tepid jobs report, wages continue to rise slowly and we're about to get crazy with tariff talk but...hey, the markets had a good day. That story and Wayfair about to go brick and mortar, WalMart to duke it out with Whole Foods...again this time with the Third Wave of...Coffee. The Iowa 4-H and LGBTQ? Hang on, Toyota says car prices are headed up and not by just a little. Also today we've got Marketing for Business - Episode 23 with Michael and Phil K. James.  Click on through for more on the Friday Edition of the Business News Hour. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Marketing for Business - Episode 23 - Facebook for Business Tips

We're back with Marketing for Business Episode 23 which means something special for Phil K. James from Good Milkshake Digital and Michael from Insight Advertising, Marketing & Communications.  We're here we talk about specific steps for your business to use Facebook advertising correctly. It's step by step ways to put your product or service in front of consumers for a fraction of the cost of traditional media. What is even better is that you can actually capture leads. How important is that? Click through and let's get to it! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Marketing for Business - Episode 23 Part Two - LinkedIn Marketing

Hey, welcome back to Part Two of Marketing for Business Episode 23 where Phil and Michael talk about using LinkedIn as a marketing tool for growing your business. It's all about relationships. Here we talk about best practices and how to make connections that are valuable and how you reach out to solve the problems of others. Solid ideas...go!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

The Business News Headlines 1 August 2018

It was quite a day on Wall Street, Wells Fargo has to cough up over $2 billion in a fine, IHOP says IHOB was a success, Tesla troubles, beer drinking is on the rocks and a couple of great interviews. First up from TECNA the Technology Council of North America we'll chat with Douglas Robertson and Ryan Weber and then our friend Jack Lashier started a new career and the 70 year-old ain't slowing down. Come on in...we're sure you'll learn something. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.