Marketing

The Business News Headlines 28 October 2021

With the economic data we got this morning it should have been a down day on Wall Street...should have been.  Here's what we've got for you today:
U.S. GDP growth shrinks to 2%;
Consumer spending cooled;
But, fewer Americans filed for unemployment;
The Billionaire Tax. How much might Musk and Bezos pay;
Is the pandemic buying boom gone? Ask Amazon;
But you DO love your coffee. Ask Starbucks;
A white worker awarded $10 million - discrimination;
Universal Orlando surprises everybody;
The Wall Street Report;
What's in a name? Ask Mark Zuckerberg.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 27 October 2021

What goes up must come down and that's what happened today on Wall Street...and we'll share why. Also today we're going to get "hyper-local" with our guest segment and visit with Mike Jones a public defender and candidate for Mayor of the small Iowa community of Windsor Heights. He's taking on an incumbent and details...why.  But, first the news:
Wall Street ticks down and why;
Another burger place in San Francisco forced to close;
Fail to tip your Door Dash Driver...could mean cold food;
Ford reports some good earnings and surprises Wall Street;
Carvana, Hertz and Tesla;
Finally some good news from Harley-Davidson;
The Wall Street Report;
Is that MBA worth it?  We have an answer.
Those stories plus you'll meet Mike Jones who is currently a City Councilman for Windsor Heights, Iowa and Mayor Pro-Tem. So...why is he challenging the incumbent? We asked in this hyper local segment...enjoy.  You can hear that conversation here.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

The Business News Headlines 25 October 2021

Another busy week ahead with some 165 companies in the S&P 500 reporting earnings.  Watch the markets.  Welcome to the Monday Edition of the Business News Headlines...here's what we've got for you today:
Which is cheaper an EV or gas engines?
How about a hydrogen powered car?
Amazon underpaying workers;
A McDonald's employee posts a video and...oops;
40% of the dining rooms in this chain are closing early;
Today a U.S. company hit the $1 trillion dollar mark;
The Wall Street Report;
Companies are betting you'll pay higher prices and not leave.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 21 October 2021

Hi and thanks for clicking through. We broadcast out of the Midwest and the temps here have plummeted; welcome to a real fall. Speaking of going down the Dow sank by over 120 points early on the trade but rebounded this afternoon. Here's what we've got for you today:
Even if your bank offers this...call the FBI;
What's the deal with Marriott and "resort fees";
You like Bezos and Musk but hate billionaires;
Will the McPlant be a thing or not;
No new cars so used cars boost sales;
Apple may have a shortage of gizmos for the holidays;
The Wall Street Report;
Stormy skies still ahead for Southwest.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 16 September 2021

It is the Thursday Edition of the business news headlines. Our host, Michael Libbie, has the day off so you're getting Chap Ramsey and the written version of the headlines.  Here is what's been going on:
August Retail Surprise - It was a complete surprise as data showed retail sales grew by .7% in August. Economists had projected retail sales would fall by .8%.  Meanwhile if auto sales are excluded sales jumped by 1.8%. It was a solid report.
Wall Street - You would think that those kinds of numbers would boost Wall Street and while they did for a bit the markets ended the day mixed. Those numbers in just a bit.
New Jobless Numbers - This is what may have muted the markets. New jobless numbers came in 20,000 higher than the week before. Ending September 11. 332,000 Americans filed new unemployment claims.
Just Inhale - Despite opposition from health groups Phillip Morris (think cigarettes) announced that it had taken control of the U.K. inhaler company Vectura. Phillip Morris is hoping to see over half of it's revenue come from non-smoking products by 2025.
Guaranteed Income Test - What was non-existent just just six years ago is now catching on in 20 U.S. cities test the idea of guaranteed income. Most of the programs are paid for by using donations. But they all have one thing in common: they give some of society’s poorest and most marginalized people cold-hard cash, and then let them spend it however they want. And, it's catching on with some 45% of Americans favoring some type of guaranteed income program. 
Rents - Rents nationwide are rising at a fast pace, according to a new analysis from Realtor.com. The median rent for all sizes of rentals nationwide was $1,607 as of August, representing an increase of 11.5% from a year ago.
Wall Street - Stocks ended the day mixed with the Dow falling by 63 points the close at 34,751. The S&P 500 was down by nearly 7 points closing at 4,473. The Nasdaq outperformed getting 20 points above the flat-line to end the trade at 15,181.
Bye Bye - And, finally there is this: HBO abruptly lost 5 million subscribers this week, after its agreement with Amazon to sell digital subscriptions through its Prime service ended. Prime members have long been able to subscribe to HBO for $15 per month. HBO says they are willing to lose customers, in the short term, as they attempt to build their own relationship with consumers.
That's a wrap.  Thanks for reading!  Michael will be back in tomorrow.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

The Business News Headlines 14 September 2021

So the consumer price index (CPI) went down in August. That's a good thing, right? Well, that all depends. Wall Street was having none of it. Welcome to the Tuesday Edition of the business news headlines. Plus don't miss the conversation about video, video production and your business from Tero International and former TV production pro, Nika Clark. But first:
CPI down, Wall Street says, "meh";
Is college worth the price?
South Korea to fine Google...the story;
Some automakers cry foul about the EV incentives;
Carrot or Stick - Part Two and Delta Airlines;
The Wall Street Report;
Dread gives way to fear about the commute & some answers.
Those stories plus you'll meet Nika Clark the person behind the amazing video production pieces being sent out from Tero International. But, this conversation is really about you and your business. Now Tero is allowing others to use their amazing studio and what you get for the price is well worth it. Plus a shout out to our friend Jeff Greenfield a leader in marketing/advertising because this story matches what we were talking about last month.  To listen to Nika, just click here.
Thanks for being here!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

You, Your Business, Your Message and Video with Nika Clark

Not long ago my guest was veteran broadcaster Jeff Greenfield who spoke about the power of the voice in radio and podcasting and how, when mixed with video, it creates an almost magical way to connect with consumers. Here is the link to that conversation.  Today we're visiting with Nika Clark a veteran photo journalist who now is the videographer for Tero International. Here we talk about the studio that is available for businesses to create stunning sales, marketing or explainer videos. In addition there are a host of services offered by Tero International from writing to training and more. 
Thanks for being here!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News & Bruce Tretter from Breitz! 7 September 2021

Feels like a Monday for many of us...right? Welcome to the business news headlines for Tuesday the 7th of September. Our host, Michael Libbie, has the day off so we're trying something a bit different. Rather than voicing the stories we're delivering the top business news in written form. Michael will be back tomorrow. And, make sure you listen in to our business interview featuring Bruce Tretter from Breitz active wear that let's you be seen.  Here's what we have for you:
The Housing Market - When the pandemic was in full swing more than 7 million homeowners were in a program of forbearance which allowed them to pause their mortgage payments. That number is now down to 1.7 million borrowers. Fortune in reporting that  The Biden-Harris administration has made it clear there are no plans for an extension which is set to lapse on 30 September.  Borrowers won’t all get removed at once, instead they’ll be phased out over a period of several months. We've reported in the past how the lack of homes for sale has impacted pricing. Should even one-half of borrowers decide to sell, rather than catch up on their payments that would mean hundreds of thousands of homes would be on the market and that could drop prices. Stay tuned.
Americans & Canada - Crossing data shows that travel to Canada by American businesses and tourists has dropped. The reason? Stiff restrictions for entry into Canada. Business Insider is reporting that Vaccinated American citizens looking to travel north need a negative COVID-19 PCR test taken no more than 72 hours from a flight's scheduled departure or arrival at a land border crossing. Travelers that have recently recovered from COVID-19 can show a positive test from between 14 and 180 days prior to entry.  And before arriving in Canada - whether by air, land, or sea - travelers must have completed an online form called "ArriveCan." Its requirements include providing an address in Canada at which visitors could quarantine should they test positive and providing the exact dates of a traveler's vaccination. So, yes, visits north have dropped.
But, It's Good for Business -  Mike Lindell the "My Pillow Guy" who is being sued by Dominion Voting Systems says telling lies about the 2020 election and that President Trump really won but Dominion switched votes is, wait for it, good for business. Salon is reporting that he said business is so good he has had to hire 200 more workers.  So, it's a jobs program?
Wall Street - The day after Labor Day was not a good day for the markets. The Dow tanked by 269 points to settle at 35,100 while the S&P 500 lost 15 points ending the trade at 4,520. The Nasdaq outperformed picking up 10 points (and change) to finish at 15,374 which is a new record close.  The weak jobs report and fears of rising COVID cases kept Wall Street in check.
Open Houses - They were once the prime way to get people into houses for sale...and nosey neighbors could also come by for a peek. But COVID has changed that age-old way of putting buyers and sellers together. Realtors are now turning to high-tech ways to show off homes from virtual tours  to live video tours where potential buyers can communicate directly with the realtor. 
$100,000 Sign On Bonuses - Not long ago we shared the story about some trucking firms giving out $50,000 sign on bonuses. That was so...yesterday. Market Watch is reporting that according to research firm Global Data Sign-on bonus have increased across all sectors by 454%, rising to 57,123 advertised positions in August 2021 from 10,312 in August 2020.  Data says the health-care field has the most expensive bonus offers. An advertisement for a “physician of neurology multiple sclerosis” and also for a “general dentist” last month both had a sign-on bonus of up to $100,000. 
Returning to the Office - How about next year? Uber is the latest company to push back office time.  The New York Times is reporting more firms are pushing their returns out as far as next September in efforts to keep employees safe and mitigate whiplash from anticipated return dates and further delays. But that’s not stopping everyone — Wall Street is still  "limping ahead  with plans to bring back more bank employees this week.
For the Interview - Here you'll meet entrepreneur Bruce Tretter who several years ago started "Gotta Eat, Can't Cook". It was all about simple ways to make food and he did it with books and video.  Fast forward several years and he has recently launched Breitz a company that produces high quality cycling and running gear.  He has married social distancing with colorful bright gear...pushing a "six foot" distance to keep runners and cyclists safe.  Here he visits with Michael at an event earlier in the week.  You should know that while Michael and Bruce have been friends for well over a decade this is a first time...face to face meeting.  Enjoy.
Thanks for reading and for listening! Michael will be back in studio tomorrow.  Have a great evening! 
 
 
 
 
 
 
 
 

The Business News Headlines 1September 2021

Welcome to a brand new month and one that has been, traditionally, a lousy month for Wall Street.  We'll share those numbers in just a bit. And, make sure you click through to the interview with Jeff Greenfield. We're talking about some critical information about advertising, marketing and branding...that will impact the bottom line.  But, first the news:
That inflation stuff? Think, soup;
Did cuts in unemployment benefits drive workers to jobs;
The war in Afghanistan had a dollar price tag too;
More bad news for Boeing;
Your ID on your...phone?
Private sector job numbers disappoint;
The Wall Street Report;
ZOOM goofs that cost careers and some tips.
For the interview you'll meet Jeff Greenfield the Senior VP, Buy Side at WideOrbit. We're talking advertising and marketing and using the spoken word to get the results you want...and need. Loads of tips and ideas that will seriously help you and your business. To listen click right here!  
Thanks for listening.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Lessons in Marketing & Advertising with Jeff Greenfield of WideOrbit

We've been doing Insight on Business the News Hour in one form or another for nearly 15 years and while every business interview is, we feel, important...there are some that are critical. This is one of those moments. My guest is Jeff Greenfield the Senior VP, Buy Side at WideOrbit. We are talking advertising and marketing and using the spoken word to get the results you want...and need. Learn about getting leads (upper funnel) and helping consumers make a buying decision (lower funnel). What works? What about digital advertising? How important is it that you "stay in the game"? This should not only be required listening for business people but also media salespeople. Understanding the power radio, television and podcasting have are all linked to a higher rate of return for your advertising/marketing dollar.  (And, if you listen carefully...toward the end you'll hear Yofi our "Studio Dog"...no, really
Thanks for listening.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.