Branding

Back In The Saddle with Carlos Alvarez of Tero International

He's been away from what he loves for over a year. Carlos Alvarez, a Tero International Trainer for twenty years, is back in front of business professionals who want to learn how to Speak Their Way to Success. I sat down with my friend Carlos to talk about the past year. Why he took the time off, what he gets from being in front of a live classroom and how he made a pivot to teach in an elementary classroom. What he learned from that experience is...astounding. Listen in! 
Thanks for listening. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 22 April 2021

A couple of things rattled investors today and we'll talk about that first. Welcome to the Thursday Edition of the business news headlines. And, stay with us for the interview as we'll introduce you to the Fastline Marketing Group based in Kentucky and doing business nationwide.  Let's go:
This rattled investors today;
McDonald's customers not...pleased;
The hot housing market...too hot?
Good news for American farmers today;
Trucker J.B. Hunt says business is just fine;
Solar stocks bounced up today and why;
Folks are freaking out...and why;
The Wall Street Report;
Google and the planet...something new.
For the interview you'll meet the president of the Fastline Marketing Group, John Anderson. For those of you in the ag sector the name Fastline has been a steady partner of over forty years for equipment dealers and farmers when it comes to buying and selling. Today John will explain what the new changes are and how they will benefit their customer of today...and tomorrow. To listen, just click here. 

Fastline Marketing Group with John Anderson

Our bet is there is not a farmer or a rancher who does not know the Fastline brand as it's been a successful part of the agricultural equipment world for 43 years. And, as times have changed, so too has this company.  Meet the Fastline Marketing Group offering their current clients new ways to reach the end users. From a totally redesigned website to new digital offerings to a targeted approach to marketing that will see the company thrive for the next forty years.  Meet John Anderson the president of Fastline Marketing Group as we talk about the changes and the direction of this storied company.
Thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Transforming A Shopping Mall & What A Story!

If you've spent any time listening to our daily newscast you know that we've reported many times about the hollowing out of our nation's shopping malls. As ecommerce shook the bones of retail we watched as department stores, often shopping mall anchors, entering bankruptcy and leaving gaping holes. Then COVID19 came and, for many, finished the job. Some malls have sold out to Amazon to be used as fulfillment centers. Other mall owners are working new tenet arrangements hoping to salvage their business. Some mall owners are totally reimagining their centers and changing everything. Meet Liz Holland the CEO of Merle Hay Investors and the remarkable story behind their goal to totally restructure their business. It's a stunning departure and, perhaps, one of the first in the nation as the Merle Hay Mall becomes..."Hockey Town".
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

The Business News Headlines 6 April 2021

We had to make some programming changes today because our guest, Lorie Vincent and Stand Up Rural America is running up on a deadline.  Check that conversation below. In the news today:
Included in the Facebook breach?
Here is the link to find out in 10 seconds;
The Global Minimum Tax is....
Best job listing tip we've seen;
Kimball Musk sells Tesla stock and it means...
The Wall Street Report;
Anxiety issues about returning to the office.
For the interview meet Lorie Vincent who's firm Accelerating by Design is the brain-child behind the Stand Up Rural America Summit happening in Charleston, West Virginia April 27 - 29.  We'll talk about the who, what and why of going and more.  To listen to that conversation just click here. 
Thanks for listening! 

Stand Up Rural America with Lorie Vincent

What does Rural America want...and need?  Meet Lorie Vincent the principal at Acceleration by Design based in Austin, Texas. Here we talk about the second Stand Up Rural America which will take place April 27 - 29 in Charleston, West Virginia. So, what is it? Why does it matter? Who will learn and why it's important that you show up and steal as many ideas as possible. Registration is going on right now. Meet Lorie Vincent: 
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 31 March 2021

On the final day of March and the end of the First Quarter we've had a busy news day and here is what we've got for you:
Fired for pre-marital sex;
What to do with your vaccination card;
Student loans, COVID and relief;
Microsoft and a $22 billion deal;
Coca-Cola and Voter Suppression;
The Wall Street Report;
The American Jobs Plan;
The ADP Jobs Report;
Paper products to go up in price?
For the interview it's Rob Perry the director of sales and marketing for Reliable Aftermarket Parts and their wholesale division AIC Aftermarket Parts. Learn about the rapid growth of this Michigan based company over the past five years and what they deem is the "secret sauce" for success. To listen in, just click here.
Thanks for coming by! 

The Business News Headlines 29 March 2021

If you had not yet heard that ship that was blocking the Suez Canal...well, the boat...is afloat.  Welcome to the Monday Edition of the business news headlines. Here is what we've got for you today:
Big news about how effective the vaccine is;
President Biden is asking for mask mandates;
Troubling signs of an increase in COVID19 infections;
A stimulus payment update;
A deadline for Medicare looms this week;
The eviction deadline is extended;
The Wall Street Report;
Do these systems really "eat" resumes?
For the interview you'll meet professional videographer Nika Clark from Tero International. You'll learn more about this former broadcaster who now turns out very directed video work for Tero plus some solid tips for business as you consider using video in your marketing efforts. Click here to meet Nika! 
Thanks for listening! 
 

The Business News Headlines 24 March 2021

Midweek already and welcome to the business news headlines. Can you tell it's tax time? Several of our stories today center on that so let's go!
Today $81 billion to schools to reopen;
Stimulus checks and Social Security;
Did you get your IRS letter?
The back-log on paper tax returns is...huge;
Why you may not want to extend your tax deadline;
Amazon is Big Brother say workers;
The Wall Street Report;
How about a "Work-Cation"?
Those stories and you'll meet entrepreneur Gale McKinney from Twin Rivers Media as we talk about the publishing business and how his very niche magazines work during a time when others are floundering. You can hear that conversation here. 

The Business News Headlines 4 March 2021

It was another down day on Wall Street and it came down to jobless numbers and a heated market for Treasuries.  Give us less than nine minutes and we'll get you up to speed. Plus, for the interview, it's Jeff Garrison from Results on Purpose.  But first the news:
The "real" unemployment number;
The new unemployment claims number out today;
A massive wage theft story out of Chicago;
New and used vehicle monthly payments are up;
Let's talk about mortgage debt the good and the good;
The Wall Street Report
And, the "Mouse is Leaving the House".
Those stories and my conversation with Jeff Garrison the entrepreneur who helps closely held business to business companies with as few as half a dozen employees to hundreds become the best they can be...and it all takes...focus.  Click here to listen to that conversation.