Insight On Business the News Hour

Meet Voice Actor Abi Horton

Sometimes, when listening to the radio or television commercial, we forget about the work that goes into making the audio work...just right. Meet voice actor Abi Horton who has the interesting back-story of being raised by an American father and a British mother and is able to work both accents into her career. Here we talk about getting work, working with clients and agencies and the three ways in which voice actors market themselves. Have some fun and meet our newest friend Abi Horton and her website is here

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google PlayPlayerFMPodbeaniTunes, SpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Our Sponsors

AARP-Iowa

National Tractor Parts Dealer Association

Oasis - A Paychex Company

Tero International

The Business News Headlines 20 May 2020

Midweek and it feels like a roller coaster on Wall Street.  Welcome to this edition of the business news headlines. Give us ten minutes and you'll get the top business news stories of the day:

  • Billions of dollars and banks are...worried;
  • Trouble at McDonald's;
  • We've got buyers but no inventory;
  • Stimulus dollars and prepaid debit cards;
  • The Wall Street Report;
  • Facebook gets into online shopping.

Those stories PLUS a fun conversation with professional voice artist Sharon Feingold. How she got into the business, who she does work for and much more in this interview that talks about the business of being a voice professional.  Click here to listen. 

Thanks for coming by.

The Business News Headlines 13 April 2020

So many things going on in the world of business and we've got the top news stories just a click away.  Here's what we've got for you:

  • Essential or...not;
  • The bottom could be falling out of the used car market;
  • Amazon and third party sellers;
  • Sexual harassment at McDonald's?
  • The Oil Deal - Too little too late;
  • Sobering news about the economy;
  • The Wall Street Report;
  • The "Post Pandemic" Office.

Those stories and Laura Kinnard is in talking about how some are finding out that going digital isn't the waste of time they may have once thought it was. You can hear that conversation here. 

Thanks for listening! 

No Longer a “Waste of Time” - Going Digital with Laura Kinnard

If it is true that "necessity is the mother of invention" look no further than COVID19 and how some businesses and organizations are suddenly adopting some form of digital marketing. For years Laura Kinnard from Drake University and DMACC has been all about encouraging her students and the businesses to adopt a digital platform to reach consumers. Now many are there. Today we offer some shoutouts to Chris Snider of Drake, Phil K. James from Good Milkshake Digital, Debbie Marshall, FUSE Chamber, the Greater Des Moines Partnership and the Iowa Center for Economic Development.  See...we've been watching! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google PlayPlayerFMPodbeaniTunes, SpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Our Sponsors

AARP-Iowa

National Tractor Parts Dealer Association

Oasis - A Paychex Company

Tero International

The Business News Headlines 9 March 2020

It was the biggest one-day drop of the Dow...ever. That story and what the president had to say about tops  our newscast today.:

  • Markets fall but no mention of the coronavirus;
  • Wall Street wants to work from home;
  • Hand Sanitizer made by prison labor;
  • Fear of Flying is...real;
  • Nissan sees vehicle sales off by 80%;
  • Oil take a beating today think...Russia;
  • The Wall Street Report
  • Middle Class Americans not getting married.

Those stories and this could very well be the shortest DMBizEvents segment...ever!  Here Laura Kinnard from DMACC and Drake University and The Runway Innovation and Events Studio chats it up about FUSE Des Moines and The Iowa Center as well as One Million Cups Des Moines and her upcoming open house and a Media Day next week in Valley Junction. We don't need much of your time this week. Go!  Here is that LINK. 

Thanks for listening! 

Business News Headlines 4 March 2020

It's the day after Super Tuesday and the markets reacted to the Joe Biden win and some positive economic/jobs news. Here's what we've got for you today:

  • Former Vice President Joe Biden wins big;
  • Starbucks cancelled an event;
  • President Trump gives airlines a pep-talk;
  • United Airlines cuts flights;
  • GM to take on Tesla;
  • Ikea recalls 800,000 pieces of furniture;
  • In iconic book publishing house is for sale;
  • The Wall Street Report
  • Pay people to move to your city...it works.

Those stories and a quick marketing tip about QR Codes and why we're seeing more of them.  To hear that fast three minutes click here

Thanks for listening! 

Welcome Back QR Codes - A Marketing Tip

Over the years the QR Code had fallen on hard times. People may not have known what they did, businesses didn't use them correctly and you had to download a QR Code Reader to view what was behind the image. It wasn't very handy.  But now Apple has addressed that issue and we're seeing more QR Codes being used again. Here is a quick marketing tip about what they are, the technology that is now widely available and where to get them.

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google PlayPlayerFMPodbeaniTunes, SpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Our Sponsors

AARP-Iowa

National Tractor Parts Dealer Association

Oasis - A Paychex Company

Tero International

The Business News Headlines 2 March 2020

Early this morning the overnight futures from around the world pointed to a lower open on Wall Street. Well, that's sorta what happened...here are the business news headlines we've got for you today:

  • Stocks snap a 7 day losing streak..
  • Cheap money beats worrying about the coronavirus;
  • Costco is running out of...stuff;
  • Betting on China and Apple;
  • Samsung moves a plant to where Apple once looked;
  • The Wall Street Report
  • Twitter stock surges and why;
  • Twitter for Business a Marketing Tip.

Those stories PLUS we've got Laura Kinnard from DMACC, Drake University and The Runway Innovation and Events Studio with us chatting it up about business events happening this week in the Des Moines Metro. From coworking to female business events to the DSM reveal she's got stuff going on. To hear that...just click here.  

Thanks for listening.

The Business News Headlines 20 February 2020

It was a wild day on Wall Street as traders decided to take some profits.  Welcome to the Thursday Edition of the Business News Headlines.  Today:

  • Pizza is good so is the marketing and innovation;
  • General Mills and the $13 box of cereal;
  • Morgan Stanley is in a buying mode;
  • Nissan has a deal for you...sort of;
  • Mayor Pete and the American Dream;
  • The Wall Street Report;
  • Lingerie isn't what it used to be.

Those stories PLUS a conversation about the skills required to be a top sales person.  My guest is  Kyle Hopkins a Tero International Trainer who says the world of sales has transformed from product knowledge to having the ability to communicate and respond to a customers real needs.  You can listen here. 

Thanks for coming by! 

The Business News Headlines 19 February 2020

It's mid-week and the markets bounced back today and no doubt would have gone higher if it wasn't for the Fed suggesting that interest rates are going to stay put for a bit.  Here are the stories for today:

  • More and more seniors are entering the job market...and what are they doing?
  • Bottled water is in trouble in more than one state;
  • Another restaurant chain ignoring child labor laws;
  • The Wall Street Report
  • "Friends" continues to make new friends and lots of money.

Those stories plus a Marketing Tip this time about podcasting. What is it about content that really impacts? You will be surprised. Also in this segment I'll offer some equipement tips, social media tips and more.  It's called "Think Before You Podcast" and you can here that...here. 

Thanks for listening! 

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