Insight On Business the News Hour

Think Before You Podcast

February 19, 2020

Every so often we put out a Marketing Tip. Today this will center on PODCASTING. It's a great way to connect with consumers if it's done well. One of the false narratives out there is that what you say is critically important. Well, that's not quite true. The "content" of the spoken word is worth about 7% of your ability to connect with your audience. What really impacts your message is the visual and the vocal presentation.

Give a listen and learn more about podcasting and what we use to make it all happen.  And, as promised here are the links to the products/services I mention.

Thanks for listening! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on Google PlayPlayerFMPodbeaniTunes, SpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Our Sponsors


National Tractor Parts Dealer Association

Oasis - A Paychex Company

Tero International