The Iowa Stage Theater Company with Matthew McIver

According to study after study there is a direct link between the arts and a quality of life. Go one step further and that quality of life means much to businesses in a tight labor market who play it up for retention and recruitment of employees. Meet Matthew McIver the Artistic Director (what the heck does that mean?) of the Iowa Stage Theater Company. It's is a professional group of actors, directors, stage hands that has it's roots going back decades. Newly re-branded the company is on a mission to increase awareness and bring more people to live theater. Meet Matthew McIver: 

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