Telling Your Business Story Matters with Eric Grant

While in Orlando for the National Cattlemen's Beef Association Annual Meeting and Trade Show we met a man who tells stories. More direct, he tells the story of businesses large and small. Eric Grant and Brian Bell founded The Grant Company  in 2017 for the purpose of helping business owners find and tell their story because it matters to consumers.  Often, Eric says, owners really don't know their story or think their story doesn't matter. However, the Grant Company uses many tools from video to still images the spoken and written word to dive deep into the corporate history and paint a true picture...one that resonates with consumers. We truly "geeked-out" on this conversation because in our other life as a marketing and ad agency we totally get what Eric is doing.  Once you hear this...you'll get it as well. Meet the master story teller, Eric Grant. 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on  PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour...and on Threads @Insight_On_Business.

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