Meeting Consumer Demands in Pet Food

Consumers have demanded changes in the food they feed their pets. We sat down with Gary Kubicek from Country Vet Pet Foods and talked about the trends in pet food, how companies respond, what goes into creating products that match the consumer demand and the issues around pet food with corn, wheat and soy. Here is that conversation. 

Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

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