Free? - It Hurts Your Brand

Over the years I've learned a major lesson in working for "free". While I don't mind offering some help to non-profits here is what "doing stuff for free" does to your brand. Am I wrong?  Let me know. 

Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

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