Radio Stories

Creativity and Culture with John Busbee

You're about to meet a fellow that has been creating for decades. While his first love is culture and the arts John Busbee has been responsible for national advertising, branding, writing, producing and putting products and services "top of mind" for consumers for a very long time.  He is also the creator of a radio program The Culture Buzz which can be heard each Wednesday from 11:00AM to 1:00PM Central on tiny but mighty KFMG Radio. Join us for a fun and informative conversation. Oh, and check this out for his broadcast archives. 
Thanks for coming by!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

The Business News Headlines 2 February 2022

Four a fourth day in a row we watched the major indexes gain on Wall Street and while there were some scary moments as the Nasdaq flirted with the flatline, in the end, it was all green.  Here's what we have for you today:
Yes, the markets gained again;
Oil also shot up today;
This job pays $145,000 and there are 14,000 openings;
Folks in Wisconsin are crying foul and they are hot;
PayPal flushes 4.5 million "bad actors";
That cup of joe is gonna cost you more;
Google and 4th Quarter Earnings....WOW;
The Wall Street Report;
And Meta's (Facebook) stock tanked and why.
Those stories  PLUS for the interview you'll meet Todd Hickman from the Fastline Marketing Group based in Buckner, Kentucky. We'll be talking marketing to the agricultural community and answer that question about "print being dead". Far from it...but it also depends on what you're doing with it and who your target...is. To listen just click here.
Thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 4 January 2021

Thanks for joining us for the business news headlines and stick around for a special two-part interview about the changing world of broadcasting. My guest is Jeff Stein the News and Program Director for News/Talk 1540 KXEL, based in Waterloo, Iowa. It's really an amazing behind the scenes look at how the media, be it print or broadcasting, has had to adjust their methods of sharing the news.  But, first, here's what we've got for you today:
A stunning number of Americans quit their jobs;
Manufacturing in the U.S. has slowed down;
The new Omicron numbers are sobering;
But, the Blue Chips soared today;
Ford announces production changes for the F-150 Lightning;
Whoa, what? Meatless KFC chicken?
4 at Google get massive pay increases. The rest?
The Wall Street Report;
WeWork CEO getting into the apartment game.
Those stories and a two-part conversation about the media business, knowing your customers, changing delivery methods and all that entails. My guest is Jeff Stein from News/Talk 1540 KXEL based in Waterloo, Iowa but heard in multiple Midwestern states as the sun goes down.  Here is Part One of that conversation and here is Part Two. Enjoy!
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

The World of Broadcasting in 2022 with Jeff Stein - Part Two

This is Part Two of our conversation with Jeff Stein the News and Program Director for News/Talk 1540 KXEL We kick this segment off talking about "translators" and, no, they are not working at the United Nations. This is about an "FM Translator" for an AM radio station. Why would that be necessary. We also talk about the many ways broadcasters need to be able to present their content. The list gets...long in this changing world of broadcasting.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

Living in Harmony - Meet Author Rachelle Chase

This is both a story about history and also hope. Here you'll meet author Rachelle Chase who has written two books about the racially diverse community of Buxton, Iowa. A community that was started by "Corporate America" yet the citizens, both black and white, lived in harmony. The amazing thing is Buxton dates back to 1900 in a time when discrimination and inequality were the order of the day. You'll also learn more about her non-profit Uniting Through History. Meet Rachelle and her story:
Thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Stuff to DO with Cityview and Jeff Pitts

Get ready...we've offered up the business news headlines and now it's time to have some fun already!! Jeff Pitts is the Managing Editor for Cityview Magazine and each week he comes in to share his list of cool stuff to do in the Greater Des Moines Metro. We also spend some time rambling on about other stuff.  Today taking on Parade Magazine, the celebrities we love and the ones we don't have any idea about (People Magazine). We've got music, sports, wine, arts, entertainment, swords and more. Hey...it's FRIDAY! 
Thanks for listening.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 1September 2021

Welcome to a brand new month and one that has been, traditionally, a lousy month for Wall Street.  We'll share those numbers in just a bit. And, make sure you click through to the interview with Jeff Greenfield. We're talking about some critical information about advertising, marketing and branding...that will impact the bottom line.  But, first the news:
That inflation stuff? Think, soup;
Did cuts in unemployment benefits drive workers to jobs;
The war in Afghanistan had a dollar price tag too;
More bad news for Boeing;
Your ID on your...phone?
Private sector job numbers disappoint;
The Wall Street Report;
ZOOM goofs that cost careers and some tips.
For the interview you'll meet Jeff Greenfield the Senior VP, Buy Side at WideOrbit. We're talking advertising and marketing and using the spoken word to get the results you want...and need. Loads of tips and ideas that will seriously help you and your business. To listen click right here!  
Thanks for listening.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Lessons in Marketing & Advertising with Jeff Greenfield of WideOrbit

We've been doing Insight on Business the News Hour in one form or another for nearly 15 years and while every business interview is, we feel, important...there are some that are critical. This is one of those moments. My guest is Jeff Greenfield the Senior VP, Buy Side at WideOrbit. We are talking advertising and marketing and using the spoken word to get the results you want...and need. Learn about getting leads (upper funnel) and helping consumers make a buying decision (lower funnel). What works? What about digital advertising? How important is it that you "stay in the game"? This should not only be required listening for business people but also media salespeople. Understanding the power radio, television and podcasting have are all linked to a higher rate of return for your advertising/marketing dollar.  (And, if you listen carefully...toward the end you'll hear Yofi our "Studio Dog"...no, really
Thanks for listening.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 4 August 2021

Welcome to the Wednesday Edition of the business news headlines and we kick things off today with some job numbers...like the job numbers that didn't...happen. Let's go:
Job numbers disappoint big time;
Tyson Foods to workers, "Get vaccinated!";
That was an abrupt exit at Lockheed;
Airless...tires?  Yep;
GM, Recalls & Money;
Google fires 80 workers and why;
Mexico is suing over...guns;
Honeywell, Air Filters & COVID;
The Wall Street Report;
Target taking a page out of Walmart on this.
For the interview you'll meet Trisha Trixie who is not only an accomplished author and fashionista but also a former "Pin Up Girl" turned modern day hippie. But that's not all the story. She is on an amazing journey...and we invite you to learn more. To listen, click here.
Thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 

The Journey of Trisha Trixie

It's been a long time since I sat down with Trisha Trixie. She is making a trip through the Midwest connecting with friends and family as she faces the future. Trisha, always out going and always amazing visits with me about her career as a "Fashionista", a "Pin Up Girl" with a 1940's look, her work in Denver, how and why she became a modern day hippie, the author of the book, "Falling Into Fabulous - A Phoenix Rising" and the book she hopes to complete. Did I mention she is also dealing with end stage cancer? Join us for this amazing conversation. 
Thanks for listening! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.