Public Relations

Networking With Purpose

We've all been there...some networking event where the conversation is superficial and when you leave you wonder why you went.  Sound familiar? Meet Danny Beyer the author of The Ties that Bind - Networking with Style. Here we break down what you should be doing before, during and after that next networking event.Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.

Cycling in Iowa with Mark Wyatt

There is an amazing truth regarding the economic impact of bicycling in the State of Iowa and who can better speak to that than Mark Wyatt of the Iowa Bicycle Coalition. Here we talk about the impact cycling has on business, local communities, licensing or taxing bicycles, urban cycling, safety issues and what the Iowa Legislature might do to help improve Iowa's standing as a "Bike Friendly State". (We've fallen from 5th in the nation to 24th).  Here is that conversation: Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.

The Business of Political Advertising with Jeff Stein

Now that the Mid-Term Elections are a memory, and the airwaves are quiet, we wanted to sit down with another broadcaster and talk about the business of politics and broadcasting. Jeff Stein is the Executive Director of the Iowa Broadcast News Association who was kind enough to join in the discussion with his thoughts and answer our questions and observations.  Here is that conversation:Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.

This Technology is Killing Your Business - Marketing Tip

For some reason so many businesses think their time is much more important than their customers. Enter the automated telephone answering system which is really a system to help business ignore consumers.  Two tips that will turn your business around in just weeks.Insight on Business the News Hour with Michael Libbie is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.

The Business of Politics with Mark Langgin

Have you ever wondered who crafts those messages that are used to sway voters or interest voters in politics or a cause?  Mark Langgin is a principal with Groundswell Public Strategies, a Des Moines based business that does just that.  What works, how to connect and why?  We had that discussion. Enjoy.Insight on Business the News Hour with Michael Libbie is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page. 

Small Business Spotlight - Trixie's with Hannah and Delaney

There are some small business owners who really understand the world of marketing and promotion and we love what Trixie's Salon does.  We invited them back for a discussion about their "special sauce" and what makes them so...fun.  Enjoy! Insight on Business the News Hour with Michael Libbie is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.

Contact Us? Seven Tips for Business

Have you paid attention to your "Contact Us" page?  Do you have one?  Is it inviting? Do you actually share how to make contact?  Here are Seven Tips to Improve your Contact Us Page and how you can better communicate with people who want to do business with you.Insight on Business the News Hour with Michael Libbie is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.