Public Relations

Finding New Ways to Build Business - Marketing for Business Episode 19

We launched Marketing for Business with the goal of sharing information and ideas so that your business can grow and prosper. Today we're really into that mood with Phil K. James of Good Milkshake Digital as we talk about how technology allows us to create and then share ideas from one side of the globe to the other. From helping restaurant owners understand an untapped market to creating educational materials. Click through and listen in. It's all about marketing. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 20 June 2018

The Dow, once again, stalled out. It's the Business News Hour...thanks for coming by. How much would a trade war with China cost you? Also Europe seems to be targeting their trade issues with a political rational. President Trump signs off on an order saying the United States will no longer seperate families. A good friend of so many in the Des Moines Business Community died suddenly.  Michael Sadler was a giant of a man in so many ways. Those stories and our interview segments with Tero International and The Iowa Living Magazines. Thanks again for coming by. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Team Presenting with Tero International

Sometimes we are called on to present with another member of our company. Or perhaps it's a leadership meeting and the company leaders are presenting together. Or, perhaps we're reporting on an event. It doesn't much matter the size of the group we are presenting to...what matters is how well prepared we are to "team teach". Here we talk about that with two Tero International trainers. Maureen Berger and Ben Crosby share some tips and insights into working together and making the communication...work. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Why Hyper-Local Print Works - Jolene Goodman and Jay Mathes

They say, "print is dead" we don't think that is the case especially when the print is localized to the point that it becomes important to the audience it serves. Think specialty magazines and in this case the family of Iowa Living Magazines. Super hyper-local in 21 Iowa communities that studies find really work for the community and the advertisers. Here we visit with Jolene Goodman and Jay Mathes about the results and why you should know something about the Iowa Living Magazines. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 18 June 2018

Today on the Business News Hour...President Trump throws a lifeline to coal power plants but owners say, "no thanks", Sears and K-Mart are not only losing they are also tired, old and weary. What? A business executive arrested?? But, not to worry it was not in the U.S. Why do we love Amazon Prime so much? Women in the media and Polk County, Iowa hires a PR firm. Seems they have some splainin to do. Those stories and the Markets are just a click away. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Week in Review Business News on News/Talk 1540 KXEL

It's been a week of business news. We'll kick things off with two marketing stories about national food chains then get into the death of net neutrality, the inflation issue, the Fed, trade and tariff talk. Then Bob Dylan and Whiskey, Soledad O'Brien on Juneteenth and your mood. We'll introduce you to the new state director of AARP-Iowa, check on the markets and talk taxes (who is paying and who is not) with Mike Owen from the Iowa Policy Project. Whew....click through for the business news - Week in Review.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
 
 

AARP Iowa with Jeremy Barewin

He is the Associate Director for AARP-Iowa and he's in to chat about some programs, fun and the serious part of outreach. Jeremy Barewin tells us about the urban/rural aspect.  AARP-Iowa not only spends time in urban areas of the state you can find them and their volunteers serving rural Iowa as well. Click through to learn more and maybe head to a ball game. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 5 June 2018

Thanks for clicking through. We'll kick off today with a look at what happened on Wall Street then share where Wells Fargo is closing shop. How important is Howard Schultz to Starbucks? Investors took note of that today. Guess which social media platform will join the S&P 500...those stories and more along with our guest Ben Crosby from Tero International and a marketing tip from our ad agency about Feeding the Beast. Click through the news is just ahead. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Power of Persuasion from Presentations to Daily interaction with Tero International

This is really good stuff. We all seek to persuade people. It could be to buy something we selling or to talk our spouse into a golf game or go out to dinner. Here Ben Crosby from Tero International talks about tips to make your point more persuasive and what you need to do even before you try. Seriouslly good advice from a pro. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 4 June 2018

Global tensions? Trade War? Nah....forget about it!  It's the Business News Headlines for Monday the 4th of June...thanks for clicking through. We'll look at what happened today on Wall Street, we'll shy "goodbye" to Howard Shultz as well as Monsanto. Some airline news and an Iowa company buys Chris Craft...the iconic boat builder.  Those stories and more coming up today...just click thorugh for the business news on  your time.