Media

The New Cityview and Why with Shane Goodman

In a major change Shane Goodman announced last month that Cityview was going from a weekly paper to a monthly magazine. We booked Shane as soon as we could and today the New Cityview is hitting newsstands across the metro. Why the change and what will it mean for content? Listen in! 
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. You can catch us at 5:05PM on AM-940, FM-104.5 or in HD at 103.3 HD2. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines. Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page. 

Finding Television Newsroom Talent - Teresa Hein

The people that populate television newsrooms all across the nation come from...where? Meet Teresa Hein from My Media Jobs who has the interesting business of finding and placing newsroom talent in markets large and small all from her office here in the Des Moines Metro. Some interesting stories with Teresa:  
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. You can catch us at 5:05PM on AM-940, FM-104.5 or in HD at 103.3 HD2. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines. Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

Radio Broadcasting and Media Growth with Jeff Stein

What happens when you get a couple of radio broadcasters in a room? We talk...radio. Jeff Stein is the Executive Director of the Iowa Broadcast News Association and is also the Program Director/News Director for News-Talk 1540 KXEL in Waterloo.  Join our conversation about why radio remains the leading source of news, information and entertainment for the majority of citizens in spite of other technology.
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. You can catch us at 5:05PM on AM-940, FM-104.5 or in HD at 103.3 HD2. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines. Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

Meet Brock Borgeson - Journalism and Business

Our guest is Brock Borgeson a graduate of Simpson College of Indianola. Brock is the 2016 Iron Journalist Competition Winner. We talk about how journalism has changed, his idea regarding gaming and his thoughts about moving from Chicago to Indianola.  Meet Brock.. 
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. You can catch us at 5:05PM on AM-940, FM-104.5 or in HD at 103.3 HD2. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines.  Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

DJ T.Hack Mixing Business and Music

We turn the Insight on Business microphone over to our producer Tyler Hackenmiller who, when he is not working the controls for the News Hour, is on the air at the Des Moines Radio Group as well as mixing music for his traveling DJ business where he goes by DJ T.Hack. We talk about how and what he does in his start-up entertainment business.
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines.  Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

The Business of Radio Promotions with The Des Moines Radio Group

The NCAA is in Des Moines and the Des Moines Radio Group is launching a three day promotion called Hoops and Hops. While listeners enjoy promotions there is a back story to every one. Joining us in studio is Jeff Delvaux the General Manager of the Des Moines Radio Group and we talk about that and more...enjoy! 
Insight on Business the News Hour with Michael Libbie is the only hour-long, business broadcast in the Midwest. It is a production of Insight Advertising, Marketing & Communications a full service advertising/consulting agency based in Des Moines.  Connect with The Business News Hour on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

Designing Marketing Messages and Tools That Work

There is a science behind what makes advertising and marketing messages work. That is the concept behind iTracking Research of Cedar Falls, Iowa. We asked Mike Whitson to tell us about the behavioral science that goes into learning what consumers react to and what motivates them to take action. From print to website creation to video what your eye sees dictates how you react. This interview was done during the American Marketing Association - Iowa Chapter Experience Event held in the Des Moines Metro.  Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

Business, Networking and Your Business Story with Laura

We're with our regular contributor, Laura Kinnard as we chat about some business networking events in the Des Moines Metro. We also take a side trip down the path of getting your business story to consumers and to the media.  What is your plan for getting...found?  We offer some tips. Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

The Iowa Newspaper Association with Chris Mudge

Perhaps no business has experienced the drastic changes as the newspaper industry. With us to talk about that, the success of multi-media in newspapers and the ability to do local, in depth stories. Chris Mudge joins us for this discussion.  Good stuff...about newspapers on the radio. How about that?Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.

Let's Start a Media Company...For Real!

Recently we ran across a piece that is so timely we gotta share. This is part of what I'll do for the Midwest Social Media Marketing Summit in Mason City this weekend. We're going to start a Media Company!  No, really!  Our media company will have a newspaper, a wire service, offer live TV reports, a television station, a radio station, we'll have a photo service, a connection point for events and a place to find talent for our new company. And the cost for us to build all of this out?  Just about...zero.  Have a listen.Insight on Business the News Hour with Michael Libbie is the only business broadcast in the Des Moines Metro and a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more, here is our Facebook Page.