Marketing

HUG and Raylee Melton

If you are a marketing person you may already know about the Des Moines Hubspot User Group (HUG) if not meet Raylee Melton who is in to talk about digital marketing, inbound marketing and a host of things you can learn should you attend the next HUG event. And, what is really cool is you don't need to be a Hubspot user to go...how neat is that? 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Business Networking & Social Media with Laura Kinnard

She is loyal, fun to listen to, and timely...each week Laura Kinnard from DM Biz Mixer joins us for a conversation about business networking events in the Metro along with a social media tip or two. Here are several dates for events where you can not only learn...but grow and meet some very interesting people. Remember, on Twitter, you can list your event with the hastag: #DMBizEvents
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Why Fly Into Washington D.C. - Joe Murphy

Why load up and bring 200+ business, civic and non-profit leaders to Washington D.C. for the Greater Des Moines Partnershp Fly-In? There are a host of reasons and Joe Murphy the Sr. VP of Government Relations & Public Policy of the 4th largest chamber organization shares some reasons..
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Networking and Tyler's Birthday...Hey, why not?

Each Monday our networking and social media contributor Laura Kinnard joins us to look at networking opportunities in and around the Metro. You can find more at Des Moines Biz Mixer. And, because today is the Birthday of our producer, Tyler Hackenmiller we chatted shoes, insurance, parents and becoming...26.
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Saving Communities One Town at a Time

Many smaller towns have trouble identifying their strengths and how to build on them. Enter Deb Brown and Becky McCray from SaveYour.Town. Here Deb talks about how they work to build on what already exists in Small Town America and defeat the "Committee of Negativity".  We also touch on jobs, immigration reform and more. Oh, and yes, she travels...
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

The Legendary Jim Bohannon on Broadcasting

If the name sounds familiar it will be the voice that will jog your memory. Jim Bohannon came to Central Iowa for the Annual Iowa Broadcast News Association Convention to teach and to, of course, talk. We sat down with Jim at the end of a very long day to ask some questions...about interviewing, broadcasting, fake news and the future of radio.
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

What They Should Have Done - A Branding Lesson

Here are two real-world marketing/branding stories for you. In one Wyndham Hotels and Resorts out of San Antonio blows it in the other Blue Microphones out of California hits it out of the park. The bottom line is this: A company can spend thousands, if not millions, to build or maintain a brand but the true test of their branding message is their customer service. It's a wise lesson for any size business...
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Why "Loud is Losing" with Kyle Sexton

Our friends from the Greater Des Moines Partnership, the Ankeny Chamber of Commerce and the Ankeny Young Professionals brought marketing strategist Kyle Sexton the the Metro for a presentation about your best consumers, marketing and putting those two factors together to...win. Here we talk about what a marketing strategist does and some of the high points from his presention. If you have anything to do with marketing a product or service...you might want to listen! No, there is no "might" about this...
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Small Business and the Greater Des Moines Partnership

With the vast majority of businesses in the Greater Des Moines Metro being small businesses having very specific needs and not having answers it became a problem for sustained growth. Enter the Greater Des Moines Partnership who began a new educational outreach program. The group tapped small business owner Christina Moffatt to direct the initiative. Today we visited with her about what local chamber members can expect from this effort. It makes chamber membership an investment and not an expense. Listen in...
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Tips For Hiring Professionals with Tero International

In the previous segment we talked about personal branding tips for job seekers. In this segment we focus on the professionals doing the hiring. We talk about tips that may help you find the very best candidate for that open position. Before, during and after the interview process with Deborah Rinner from Tero International. 
Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.