Marketing Tips

Marketing for Business - Episode 23 - Facebook for Business Tips

We're back with Marketing for Business Episode 23 which means something special for Phil K. James from Good Milkshake Digital and Michael from Insight Advertising, Marketing & Communications.  We're here we talk about specific steps for your business to use Facebook advertising correctly. It's step by step ways to put your product or service in front of consumers for a fraction of the cost of traditional media. What is even better is that you can actually capture leads. How important is that? Click through and let's get to it! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Marketing for Business - Episode 23 Part Two - LinkedIn Marketing

Hey, welcome back to Part Two of Marketing for Business Episode 23 where Phil and Michael talk about using LinkedIn as a marketing tool for growing your business. It's all about relationships. Here we talk about best practices and how to make connections that are valuable and how you reach out to solve the problems of others. Solid ideas...go!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Catching Up with Jack Lashier - Life After The Hall of Pride

We open up our conversation with Jack Lashier commenting on how dang snappy this guy dresses. Best dressed business man in Iowa? We then chat about the new career path he's taken since leaving the Iowa Hall of Pride and starting in sales with a family company LRI Graphics. It's a great story and Jack is a superior interview. Age means nothing when you're having a great time.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

Marketing for Business with Max Wellman

It's Marketing for Business Episode 22 with Phil K. James from Good Milkshake Digital and Max Wellman of Max Wellman Music and NOCE a music/jazz club in Des Moines, Iowa. Here we talk about the music business, marketing self, music and the club. How they are different and how they are the same. Get to know Max Wellman and what makes things work today on the Business News Hour.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines - 10 July 2018

More of you are quiting your jobs...why? One word: Wages. The markets love the earnings season and we'll tell you by how much. There was a legal decision today and Monsanto will not like it. Another blue-collar career could be going away and it's not because the company moved the jobs it is because technology, once again, has struck. Those stories and more and then it's Marketing for Business Episode 21 with Phil K. James and I. Two segments today. Click through for more! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Marketing for Business Episode 21 - Part Two Retail Troubles

We've talked before how locally owned retail can beat the pants off of big box but only if they are doing things right...all the time. Here we offer up the story of Trader Joes and then launch into a conversation about failing to meet the basic needs of consumers which sends them away...forever...and to the Internet to shop. Here is Phil K. James from Good Milkshake and Michael Libbie from Insight Advertising, Marketing and Communications and Marketing for Business Episode 21 Part Two. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Networking and Business Education with Laura Kinnard

Each Monday Laura Kinnard from Drake University and DMBizMixer joins us for a conversation about networking events in the Metro along with business education opportunities. Learn the art of putting together a website that makes people want to engage, learn tips to network like a pro and so much more. Click through and then get out there. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Out to Lunch with Maxwell Schaeffer Part Two

In Part Two of our conversation with former KIOA morning personality Maxwell Schaeffer we talk about how radio and the radio business has changed. How local programming is now almost gone, about decisions made in a far off corporate headquarters and how shareholders, rather than listeners and local management, now dictate direction. We'll also talk about future plans, his playwright wife Karen Schaeffer his Sports Director son Jon Schaeffer at We Are Iowa TV 5 and more. For those of you who wondered what it's like have a listen. And thank you Jesses Embers for a great lunch. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Marketing for Business - Episode 20 - Jill Haverkamp 80/35 & More

Do you speak French? We, sort of, don't ether but we do love and know marketing. This is Episode 20 of Marketing for Business with Phil K. James from Good Milkshake Digital and Michael from Insight Advertising, Marketing & Communications. Here we chat with Jill Haverkamp from On-Pitch about marketing the 80/35 event, use of social media, story telling, marketing and breaking into consumer awareness. We try to speak a little French too.  Sit back and have some fun with Marketing for Business - Episode 20! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 21 June 2018

Instagram says they now have one-billion users...and you're not yet using it for business? Also big news for online sales as the Supreme Court says states can collect sales tax from online retailers even if there is not a physical store in the state. A CEO is out due to a relationship. AT&T is offering a new system and they better the way they have been bleeding customers. Those stories, the markets and we'll have Phil K. James from Good Milkshake Digital in as we do Marketing for Business Episode 19 and then we'll get you ready for the weekend with Jeff Pitts and Parker Reed from Cityview with Stuff to DO.  Click through for the news on your time. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.