Computer/Tech

Marketing for Business Episode 17 - The Mars Cafe Edition with Phil K. James

Each week Michael partners with Phil K. James from Good Milkshake Digital in Marketing for Business - Episode 17. Here we start out talking about "first cars". Fun stuff. Then get into Musical.ly which started out as an social media project aimed at Tweens and has quickly become a huge platform launching several careers. We also talk about how Facebook just ripped Musical.ly off and created Lip Sync Live with some additional features. That is the article from Tech Crunch. The launch is not platform wide...just yet.
We then talk about the start of Mars Cafe based in the Drake Neighborhood it was something Phil and his brother created with zero experience in the restaurant industry. How they marketed and what MySpace was to them at that time. Fun stuff in this segment with a shoutout to Gary Vee! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

A Social Media Conversation with Jeff Higgins of Anna Maria Island

Even on vacation I get to meet some very interesting people. Months ago my wife said how impressed she was with the Anna Maria Island Chamber social media efforts. So, being the good husband, I looked and she was right. Lots of stories and interesting interaction. So I hooked up with Jeff Higgins who does the AMI social media work as well as working for florists...you read that right...so we talked business and basics and, of course, social media. Click through! And, if you want to say "Hi" click through on Twitter @ItsJeffHiggins. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

What Happened on wall Street and Why 1 May 2018

Each day we break down what happened on Wall Street...and more importantly why. Today Apple reported earnings and BAM! Listen in and learn what happened this afternoon before and after the bell! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 25 April 2018

Stocks ended mostly higher today…bouncing back from a bruising day yesterday. Today we’ll also tell you what the shortage of housing is doing to the real estate market and what higher costs for materials is doing. Yikes! After the bell today Facebook stock soared. Wages in Iowa are on the upswing…but don’t get too excited…because after you factor in inflation.  Those stories and a conversation about taxes, business, airports, housing and more with Joe Murphy the VP of Public Policy and Governmental Affairs for the greater DSM partnership. Get ready to get your Policy Wonk on. Now the business news headlines. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

What Happened on Wall Street and Why - 19 April 2018

Apple drags the tech sector lower, chips didn’t help…and stocks struggled today… Let’s take a look at what happened on Wall Street and why…
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Software and Human Resources with Ned Flynn from Aureon

"Back in the Day" large corporations were the only businesses that could afford software to help manage their HR tasks. Today small to mid-size companies can dig in and use software to save time, attract and retain top talent. But (you knew there was a "but" coming) who has the time to set up the software? What software should you use? How do you keep it all current and flexible? Some serious considerations and here we visit with Ned Flynn from Aureon HR about saving time and effort by using software. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

Marketing Talk with Phil James and Michael Libbie

Each Tuesday afternoon we take you on a marketing journey with Phil James of Good Milkshake Digital and Michael Libbie of Insight Advertising, Marketing & Communications. Two advertising and marketing experts offering thoughts on everything from social media, content, video, traditional media and more. Today we talk about the "New Facebook" issue and videos, Facebook Live and the amazing Facebook Marketing...BOTS. No, really. Click on and learn more! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Marketing for Business - A Little Plan Lots of Customers

In our regular Tuesday segment on marketing for business Phil James from Good Milkshake Digital and I talk about how Amazon is disrupting everything, how small business can compete, how by making a plan and using technology you can crush other marketing giants and...this is important...how to leverage a "keystone" piece of marketing material into lots and lots of other social media touches. Give us some time and we can help you move the needle. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

The Emerge Foundation with Todd Kielkopf

The biggest movement in this region and in others is finding ways to empower innovators and encourage entrepreneurial education. And that is what the Emerge Foundation located at Simpson College in Indianola, Iowa is all about. Here we visit with Executive Director Todd Kielkopf about the rather new 501(c)3 and their successful launch. Hang on we're about to expose you to genetic testing technology and what that has spun off.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour. 

Investing in Cryptocurrency? Some Thoughts

It's pretty much the rage however 51 of 53 economists recently polled say that Bitcoin is in a huge bubble. Here we talk about cryptocurrency with Tom Myers a former investment professional. What is this stuff, how is it gathered, how do you use it and so many more questions.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.