Insight On Business the News Hour

The Business News Headlines 10 January 2022

Welcome back to another week of the business news headlines and stick around and click through for an interesting conversation about the world of print magazines. Think print is dead?  Not so fast. But, first the news and this is what we've got for you:

  • Two words troubled Wall Street;
  • Billions being spent to enlarge ports;
  • He says he uses a Tesla to mine for crypto;
  • Who's winning? Hybrids or EV's? We'll tell;
  • Some really HOT & SPICY food news;
  • The Wall Street Report;
  • The IRS has just warned us...

How many news stories have you heard or seen that tells us print is dying...or is dead? Plenty...right? But there are outliers especially if that print publication has a niche that consumers want. That is the story behind Little Village a magazine that's been around for twenty years in the Iowa City/Cedar Rapids, Iowa area and is now expanding into the Des Moines market. With me is publisher Genevieve Trainor and advertiser/entrepreneur Mike Draper from RayGun. To listen just click HERE! 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Little Village Story with Genevieve Trainor and Mike Draper

How many news stories have you heard or seen that tells us print is dying...or is dead? Plenty...right? But there are outliers especially if that print publication has a niche that consumers want. That is the story behind Little Village a magazine that's been around for twenty years in the Iowa City/Cedar Rapids, Iowa area and is now expanding into the Des Moines market. With me is publisher Genevieve Trainor and advertiser/entrepreneur Mike Draper from RayGun. Enjoy!

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

The Business News Headlines 4 January 2021

Thanks for joining us for the business news headlines and stick around for a special two-part interview about the changing world of broadcasting. My guest is Jeff Stein the News and Program Director for News/Talk 1540 KXEL, based in Waterloo, Iowa. It's really an amazing behind the scenes look at how the media, be it print or broadcasting, has had to adjust their methods of sharing the news.  But, first, here's what we've got for you today:

  • A stunning number of Americans quit their jobs;
  • Manufacturing in the U.S. has slowed down;
  • The new Omicron numbers are sobering;
  • But, the Blue Chips soared today;
  • Ford announces production changes for the F-150 Lightning;
  • Whoa, what? Meatless KFC chicken?
  • 4 at Google get massive pay increases. The rest?
  • The Wall Street Report;
  • WeWork CEO getting into the apartment game.

Those stories and a two-part conversation about the media business, knowing your customers, changing delivery methods and all that entails. My guest is Jeff Stein from News/Talk 1540 KXEL based in Waterloo, Iowa but heard in multiple Midwestern states as the sun goes down.  Here is Part One of that conversation and here is Part Two. Enjoy!

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

 

The World of Broadcasting with Jeff Stein - Part One

So much has changed over the past decade when it comes to broadcasting. Here Jeff Stein the News and Program Director for News/Talk 1540 KXEL sits with us to explain those changes. How audiences habits have been altered and how broadcasters today find ways to reach them. It's a great "insiders look" at how the media, be it print or electronic, has had to find new avenues to get the message out. Enjoy!

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

 

Rewind - Consumers and Emotional Connections with Gabor George Burt

Several years ago we sat down with author and lecturer Gabor George Burt to chat it up about his book Slingshot and how businesses can get consumers emotionally attached to their product and service. While all of this deals with building solid relationships and sounds easy...there is a method. This piece aired this past Sunday on News/Talk 1540 KXEL in case you missed it.  Step into our Way-Back Machine for this conversation: 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Meet Alison Haider from Tero International

One of the great things we get to do is interview a wide variety of people. Folks that have been in business for decades to those who are just starting out. Today our focus is on Alison Haider who is experiencing a new job, a new company and a new community. Alison is the Learning Specialist at Tero International. Here we talk about her new world away from Northfield, Minnesota, what she is learning about the business world and a bit about her love of theater. It's always fun to chat with young people who are really excited about their career path.  Meet Alison! 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Living in Harmony - Meet Author Rachelle Chase

This is both a story about history and also hope. Here you'll meet author Rachelle Chase who has written two books about the racially diverse community of Buxton, Iowa. A community that was started by "Corporate America" yet the citizens, both black and white, lived in harmony. The amazing thing is Buxton dates back to 1900 in a time when discrimination and inequality were the order of the day. You'll also learn more about her non-profit Uniting Through History. Meet Rachelle and her story:

Thanks for listening! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Retain or Replace Your Customer - A Marketing Tip

Recently we did an interview with Basel Nassar the founder of Boss Nation, a collection of dog and cat food, treats and gear. During that conversation Nassar talked about relationships and how important those are when he is enlisting stores to carry his products. He said, "My marketing team wants me to spend thousands of dollars in social media outreach, and while that is important, I don't believe it is better than building solid personal relationships with the people who carry our brand."

He is so spot on.

That comment led me to this Marketing Tip and it's about building relationships with those who sell your product and those folks that buy your product. The bottom line is that we all, each of us, want to matter. We want to matter in our personal and our business lives. If we matter (or have a relationship) we are much more inclined to stay with a product or service and often for years.

That is true of startups and established businesses…but sometimes the bigger we get…the more distance we put between our business and our customers.

Click the player to listen to the entire story. It takes only five minutes but it could change how you think about your...customers...you know, the people who matter.

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

 

The Business News Headlines 4 November 2021

Hey, it's Friday Eve!  Thanks for clicking through for the business news headlines. Here's what we've got for you today:

  • Oh, those charging stations;
  • 1.4 billion people is a very attractive market;
  • He was ousted as the CEO of Papa Johns but...
  • You know that name...Meta...uh...there is a problem;
  • The Wall Street Report
  • Details of the vaccine mandate;
  • One company has now vaccinated 96% of their workers.

Those stories plus you'll meet Mary Tan from Whisker Media. She specializes in products for the dog and cat lovers among us. Here we talk about her work in journalism, how she made the switch to PR and what it really takes to be successful in promoting another company and some cat talk. Meet Mary Tan from Whisker Media! To listen to that conversation just click here. 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Pets and Public Relations with Mary Tan

When you take a product or service to market its always wise to turn to a professional who can help get your business noticed. Far too often entrepreneurs "think" they can handle their own public relations and it usually fails. Our guest today is a former television reporter that made the transition to public relations work...but not just any PR gig.  Mary Tan specializes in products for the dog and cat lovers among us. Here we talk about her work in journalism, how she made the switch to PR and what it really takes to be successful in promoting another company and some cat talk. Meet Mary Tan from Whisker Media!

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFMPodbeaniTunesSpotifyStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

 
 
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