Branding

Marketing for Business Episode 21 - Part Two Retail Troubles

We've talked before how locally owned retail can beat the pants off of big box but only if they are doing things right...all the time. Here we offer up the story of Trader Joes and then launch into a conversation about failing to meet the basic needs of consumers which sends them away...forever...and to the Internet to shop. Here is Phil K. James from Good Milkshake and Michael Libbie from Insight Advertising, Marketing and Communications and Marketing for Business Episode 21 Part Two. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 6 July 2018

It was a great jobs report and Wall Street is happy but...and you knew there was one coming. China and the United States...it's official we are in a trade war. Meanwhile what might this mean for the economy moving forward and who pays the price? Want some neo-Nazi and white nationalist gear? Amazon has a deal for you. Those stories and a neat piece about two watresses who donate a days tips to a charity each month. And we'll get with Parker Reed and Jeff Pitts from Cityview with Stuff to DO in the Metro this week into next. Click ahead for the business news headlines. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 3 July 2018

Today on the Business News Hour, President Trump says he is working to get other motorcycles to move to the United States now that several domestic manufacturers say they need to move production off-shore to beat the tariffs in Europe. LL Bean wins a lawsuit, no matter how large you are harrassing employees is not a good thing. Could what happened to Toys R Us be happening to J Crew? Those stories the markets and our Out to Lunch segment this week is with radio legend Maxwell Schaeffer who was fired from KIOA in May. Join us for that extended interview about broadcasting, talent, branding and the future. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Out to Lunch with Maxwell Schaeffer

Back in May Maxwell Schaeffer, a Des Moines radio fixture for over 23 years, was fired by the Des Moines Radio Group. We sat down with Maxwell to reflect on a life in radio broadcasting, what started his career, what is it about radio today that is so different from years ago, some people who have helped him along the way and much more. Maxwell Schaeffer formerly of KIOA goes Out to Lunch with the Business News Hour at Jesses Embers. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Out to Lunch with Maxwell Schaeffer Part Two

In Part Two of our conversation with former KIOA morning personality Maxwell Schaeffer we talk about how radio and the radio business has changed. How local programming is now almost gone, about decisions made in a far off corporate headquarters and how shareholders, rather than listeners and local management, now dictate direction. We'll also talk about future plans, his playwright wife Karen Schaeffer his Sports Director son Jon Schaeffer at We Are Iowa TV 5 and more. For those of you who wondered what it's like have a listen. And thank you Jesses Embers for a great lunch. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Out to Lunch with Kristian Day Part Two

THe Out to Lunch series is so facinating that we can't get it all done in one segment. Here we pick up our conversation with film producer, writer, radio host, music lover, traveler, couch surfer and minimal living specialist Kristian Day...truly one of the more interesting people we know. Click through so you can get to know him too as we go Out to Lunch this week at Jesses Embers of Des Moines. 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Marketing for Business - Episode 20 - Jill Haverkamp 80/35 & More

Do you speak French? We, sort of, don't ether but we do love and know marketing. This is Episode 20 of Marketing for Business with Phil K. James from Good Milkshake Digital and Michael from Insight Advertising, Marketing & Communications. Here we chat with Jill Haverkamp from On-Pitch about marketing the 80/35 event, use of social media, story telling, marketing and breaking into consumer awareness. We try to speak a little French too.  Sit back and have some fun with Marketing for Business - Episode 20! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

It's Bigger Than You Think - ACCE Comes to Des Moines

We're a little less than a month away from the Association of Chamber of Commerce Executives (ACCE) coming to Des Moines, iowa. So? Well, that's what you may think however this is another example of how the Greater Des Moines Metro continues to punch above its weight. We caught up with Jay Byers from the Greater Des Moines Partnership about the event, who is coming and what the residual impact will be. No matter what business you are in...you might want to pay attention. 
 The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Business News Headlines 25 June 2018

The business news on your time...today Wells Fargo wants to talk...credit cards. The markets fell big time today why? Two words: China and Trump. The end of a 70 year old company comes to the United States on Friday. Paper straws are making a huge return but there is, as of now, only one place in the U.S. that makes them. Those stories the markets and more along with Steve McCullough from Iowa Student Loan talking to parents and college about debt, finances and paying for school. Then Laura Kinnard joins us with networking and some thoughts on business education. Click through for more!
 The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Two Brief News Stories and the Market Report

Click through to hear two interesting news stories one about a Canadian company about to mine what was once protected land in the United States and the other about a distracted Uber test driver. Then we get into what happened today on Wall Street. Thanks for coming by! 
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.