Insight On Business the News Hour

The QR Code is Back - A Marketing Tip

The markets were closed on Martin Luther King Jr. Day so we cooked up this marketing tip for you and your business. It's all about the, nearly forgotten, QR Code and how it has new life now that Apple has gotten involved. A Marketing Tip from the Business News Hour: 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Networking, Waxing, Angry Goldfish and Facebook with Laura

We get to chat a bit with Laura Kinnard about a host of things from Cityview Best Of to networking, waxing, Angry Goldfish and changes to Facebook for business. It's a wide-ranging conversation with the author of DMBizMixer. Have some fun and get out there. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Business Networking Events & Social Media Tools

Each week Laura Kinnard from DMBizMixer comes by with her list of business networking events in the Greater Des Moines Metro. Here we also talk about 2018 and a focus on sharing what social media "tools" might be worth your time... Reminder, you can use #DMBizEvents on Twitter to get your business networking event listed. Easy, no? 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Climb Aboard The Way Back Machine with Keith Brown

Four years ago we had Keith Brown in our studio talking about his career in the music industry and for the past three decades working in the advertising business writing and producing a host of, now famous,jingles and identity pieces. Listen in as we dial it back several years and talk about Crystal Sound Recording and the magic that comes from there.

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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The Video Impact on Business

Marketers are running, as fast as possible, to capture the move toward video for their business. Today we visited with Kyle Plummer the Director of Marketing for Tero International to talk about their dive into live YouTube shows, what goes into the creative and the steep learning curve. Here, too, is a link to the Your Invisible Toolbox Live YouTube page so you can subscribe. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Small Business Saturday - Marketing Tips

It's the 10th Anniversary of Small Business Saturday and it happens on 25 November. Here we break down the impact of Small Business Saturday and offer up some marketing tips to help you create a buzz about the day. It's not too late IF you get started right now. You can even create some great in-store marketing items, for free, by visiting the Small Business Saturday website sponsored by American Express. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Small Business Success Summit is Coming!

Over the past several weeks a host of small business events have been taking place and another is on the horizon. The Small Business Success Summit is scheduled for November 10th. To break down what to expect we talk with Meg Schneider from the Greater Des Moines Partnership. If you are interested in signing up to attend here is that link!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Radio Stories with Jeff Stein

We chat with Jeff Stein radio host and program director of News Talk 1415 KXEL a 50,000 watt BIG STICK based in Waterloo. What about? The back story of directing what you hear on your radio, why radio continues to be such a personal media, the business of broadcasting, a little history and a farewell to the Iowa Broadcast News Association. If you've ever wondered what goes on and why...have a listen!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Outlets of Des Moines - New in the Metro with T.J. Just

Opening later this month is Outlets of Des Moines a new shopping area in Altoona. Here we visit with General Manager, T.J. Just about the effort, employment, consumers shopping habits, brick & mortar, promotion and the upcoming charity preview night on the 19th. The back-story of something new in the Des Moines Metro. Have a listen: 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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The Iowa Business Journals with Jolene Goodman

Not long ago our friends at Big Green Umbrella Media launched the Iowa Business Journals in West Des Moines and Waukee. Recently the small to medium focused newspaper launched in Grimes, Johnston and Urbandale. Here we visit with Jolene Goodman about the business of print media, targeted advertising and media in general. We also welcome them as a new sponsor of the Business News Hour. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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