Insight On Business the News Hour

Marketing for Business - Episode 12 with Tony Lemmo

Each week we bring you "Marketing for Business" this week Phil K. James (and we find out what the "K" stands for) from Good Milkshake Digital sit down with Tony Lemmo from Aposto and Gusto Pizza Co. We talk about the very beginning, how to better tell stories, what stories might impact consumers and...a touching conversation about his Mother. Perhaps in this conversation you'll find something that you can use in your business. Go... 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunesStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

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Business News Highlights from 10 April 2018

The Dow closed up by more than 400 points today as China says…well….maybe we’ll punt. It’s the Business News Hour for Tuesday the 10th of April.  The food business is good and getting better…today the nation’s largest grocery store chain said they are hiring…like 11,000 workers… Sprint is paying a large fine….we’ll tell you about it.  Folks are hording Necco Wafers….what are they and why?  Coming right up. Congressman Eric Swalwell was in town…talking about what?  We’ve got that story as well…Those stories, the markets and our guests…coming up Rob Sand is running for State Auditor…we sent some time with him. Jason Roberts presented today at the State Historical Building about building a better block…and Phil James from Good Milk Shake Digital joins me and Josh Fleming..the marketing VP of Bank Iowa in talking Marketing for Business…Episode 11

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunesStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

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Marketing for Business - Episode 11 with Josh Fleming of Bank Iowa

Each week we get our "marketing on" with Phil K. James from Good Milkshake Digital and Michael Libbie from Insight Advertising, Marketing & Communications and we talk marketing. This week our guest is an old friend of ours Josh Fleming who is the Vice President of Marketing at Bank Iowa. Now, that we are not constrained by time limits we can have some real fun offering up some thoughts and ideas about what works...and what may need work.  Let's get into it!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunesStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

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Laura Kinnard, MBA with Networking, Education and More!

Each Monday Laura Kinnard from DMBizMixer joins us for a conversation about upcoming business networking events and more. Laura, from Drake University, has been a regular contributor to the business news hour for the past three years.  So..get out there and do some networking and learning. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunesStitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

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IOB Out to Lunch with Callista Gould Part Two

This is Part Two of Insight on Business Out To Lunch with writer/speaker Callista Gould of the Culture & Manners Institute. Here we talk about some stories from the road like why do hotels put women next to the elevator...the powder blue VW and more. Callista is the author of "The Exceptional Professional - What You Need to Know to Grow Your Career". IOB Out to Lunch was hosted by Table 128 Bistro in the Des Moines Metro.

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

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Marketing for Business - YOU Own the Media

In this episode Phil K. James from Good Milkshake Digital and Michael Libbie from Insight Advertising, Marketing & Communications talk about getting businesses to understand the power they hold in their pocket. How with some planning and thought you can turn your Smartphone into a media company. The world of print, audio and video are still  powerful ways to market your business however, today...you don't need that third party as much as you did ten years ago. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Marketing for Business - Media Attention and Facebook

Each week Phil K. James from Good Milkshake Digital and Michael Libbie from Insight Advertising, Marketing & Communications talk "Marketing for Business". It's our way of sharing tips for helping your business grow and get noticed. Why? Because it's what we do in our "real" lives. In this episode we talk about how so many business people fail to understand the value of sharing their stories...more than once. Then launch into a conversation about Facebook and the fury some people are having over personal information. Remember...Facebook is not...free.  Listen in! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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From Infatuated Customers to Using LinkedIn for Marketing - Phil & Michael “Marketing for Business”

Each week we give business a shot in their marketing arm with Marketing for Business a conversation between Phil K. James of Good Milkshake Digital and Michael Libbie of Insight Advertising, Marketing & Communications. Here we start off with a bit about consumers and creating a culture Gabor George Burt calls "infatuating" and then move into tips on using LinkedIn to boost sales and marketing. We move pretty fast...here you go! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Marketing for Business - Employee Branding, Events and More

Each week we do a special segment "Marketing for Business" where Phil K. James and Michael Libbie offer up marketing ideas and tips to help your business break out and excell. Here we talk about Experience Retail, giving employees the ability to help build your brand, the human interaction of social media, how to create an event that gets traction and attendance. Here from Good Milkshake Digital and Insight Advertising, Marketing, and Communications is "Marketing for Business"

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

 

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Marketing for Business - Getting Noticed Above the Noise

There is so much "noise" out there that businesses are finding it more difficult to get noticed among consumers. With Facebook changing their methods and new platforms coming online at a rapid clip it's no wonder business owners wonder if it's all worth it. Here, in our regular feature "Marketing for Business", Phil K. James from Good Milkshake Digital and Michael Libbie from Insight Advertising, Marketing & Communications looks at several ways to get noticed and been seen as a leader in your community. First we offer up a challenge and an idea that you can steal and then we get into the power of Instagram for business. Again, steal our ideas and run with them...that's why we do this segment. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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