Insight On Business the News Hour

Social Media for Business with Kyle Plummer

We talk with Kyle Plummer from the client services and marketing team of Tero International about social media for business. What must a business consider before getting involved in social media? What can be the expected results and how does Tero use several social media channels to add value to business? We asked and Kyle had answers...

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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What They Should Have Done - A Branding Lesson

Here are two real-world marketing/branding stories for you. In one Wyndham Hotels and Resorts out of San Antonio blows it in the other Blue Microphones out of California hits it out of the park. The bottom line is this: A company can spend thousands, if not millions, to build or maintain a brand but the true test of their branding message is their customer service. It's a wise lesson for any size business...

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Why “Loud is Losing” with Kyle Sexton

Our friends from the Greater Des Moines Partnership, the Ankeny Chamber of Commerce and the Ankeny Young Professionals brought marketing strategist Kyle Sexton the the Metro for a presentation about your best consumers, marketing and putting those two factors together to...win. Here we talk about what a marketing strategist does and some of the high points from his presention. If you have anything to do with marketing a product or service...you might want to listen! No, there is no "might" about this...

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Let’s Measure the ROI of Employee and Personal Training

Every business measures the effectiveness of their spending. They want to know what the return on investment might be for a host of things from marketing to...yes, training. Here we visit with Ro Crosbie the president and founder of Tero International about just that topic. We'll talk about how they measure, what they measure and how the take that information back to their client. You will enjoy! 

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Tips For Job Seekers with Tero International

So many times we hear from individuals who have been on several job interviews but they never seem to land that "dream job". What's up? Here we visit with Deborah Rinner from Tero International with some tips for job seekers that will, if applied, better your chances. It's all about personal branding. Solid advice from a company that does this...daily. 

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Civility A Timely Topic Especially for Business

Have we entered into an age where civility is a thing of the past? Not so says Deborah Rinner, Vice President & Chief Learning Officer at Tero International. While it may seem like the world has turned away from being civil Deborah says, and has facts, that behavior does impact productivity, employee retention, recruitment and so much more. Learn more about how to implement the "Three R's" - Respect, Restraint and Refinement. It will do you...good. 

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940, FM-104.5 and in HD at 103.3 HD2. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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The AMA-Iowa Experience

We're talking marketing with Joey Taylor-Moon of the American Marketing Association-Iowa Chapter or AMA-Iowa. More directly we had a discussion about the AMA-Experience which takes place on Friday 10 February. Members and non-members are encourage to attend and learn from some of the best about effective marketing solutions regarding digital marketing, marketing ROI, explaining marketing to the C-Suite and much more. Here is the link to register for the 2017 AMA-Iowa Experience. You will be glad you were part of this valuable event.

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940, FM-104.5 and in HD at 103.3 HD2. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Networking and Social Media for Business with Laura

She's back! Laura Kinnard is joining us for the New Year with networking opportunities for you and your business as well as some social media tips. These are places to go to see and be seen as well as learning more about how to reach consumers using social media. On Twitter you can follow the events #DMBizEvents. Grab your calendar and have a listen. 

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940, FM-104.5 and in HD at 103.3 HD2. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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First Quarter Marketing Tips for Business

Spend five minutes with us and consider these marketing tips that will help your business make the First Quarter of 2017 one of the best ever. We're not going to lie to you...it will take work. But, in the end you should see a marked difference in consumer awareness and, most important, sales. Have a listen...

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940, FM-104.5 and in HD at 103.3 HD2. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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Networking and Social Media for Business with Laura

We don't have many business networking opportunities this week...however...we do have some thoughts regarding events and social media. Also for Business. Here's Laura Kinnard

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940, FM-104.5 and in HD at 103.3 HD2. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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