Insight On Business the News Hour

The QR Code is Back - A Marketing Tip

The markets were closed on Martin Luther King Jr. Day so we cooked up this marketing tip for you and your business. It's all about the, nearly forgotten, QR Code and how it has new life now that Apple has gotten involved. A Marketing Tip from the Business News Hour: 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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The Iowa Business Journals with Jolene Goodman

We catch up with Jolene Goodman from The Iowa Business Journals to talk about the features coming in this next edition. Everything from holiday parties (what some small to mid-size businesses are doing) to marketing in the B to B world especially if you are looking to connect with other small to mid-size business owners. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Climb Aboard The Way Back Machine with Keith Brown

Four years ago we had Keith Brown in our studio talking about his career in the music industry and for the past three decades working in the advertising business writing and producing a host of, now famous,jingles and identity pieces. Listen in as we dial it back several years and talk about Crystal Sound Recording and the magic that comes from there.

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Networking and Social Media for Business with Laura Kinnard

Each Monday afternoon our networking and social media contributor Laura Kinnard from DMBizMixer comes by the newsroom to share some outstanding networking events in the Des Moines Metro along with a social media tip or two for business. Here's Laura! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Small Business Saturday - Marketing Tips

It's the 10th Anniversary of Small Business Saturday and it happens on 25 November. Here we break down the impact of Small Business Saturday and offer up some marketing tips to help you create a buzz about the day. It's not too late IF you get started right now. You can even create some great in-store marketing items, for free, by visiting the Small Business Saturday website sponsored by American Express. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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The Iowa Business Journal Is….

Our friends from Big Green Umbrella Media launched the Iowa Business Journals which is now in several metro communities: West Des Moines, Waukee, Grimes, Johnston and Urbandale. Here Jolene Goodman shares with us why the Iowa Business Journal was created, who gets it, what might be its B to B value and some content stories.  

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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The Iowa Business Journals with Jolene Goodman

Not long ago our friends at Big Green Umbrella Media launched the Iowa Business Journals in West Des Moines and Waukee. Recently the small to medium focused newspaper launched in Grimes, Johnston and Urbandale. Here we visit with Jolene Goodman about the business of print media, targeted advertising and media in general. We also welcome them as a new sponsor of the Business News Hour. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Small Business Marketing Help with Deidre DeJear

She came to Des Moines on a mission of learning, got a degree from Drake and a job from Bankers Trust. Then Deidre DeJear doubled down on a mission to help small businesses who otherwise could not afford marketing efforts...use her company DeJear Corporation (Contact Info) to get a boost understanding finances, marketing, logos and more. She then partnered with the United Way of Central Iowa to help struggling new businesses get paid for attending her workshops. It's worth a listen and a connection! 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Small business and Social Media

There are reasons many small to mid-size businesses don't engage with social media...they don't understand how it works, why it words and don't want to spend the time learning on their own. Enter Home Grown Social Media with Patrick Palmer and Sara Broers. Here Patrick and Sara explain their program for small businesses and why they are taking their talents on the road in a series of workshops for Northern Iowa in Mason City and online. Facebook, Twitter, Business Blogging, Instagram and so much more...listen in.

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.

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Why “Loud is Losing” with Kyle Sexton

Our friends from the Greater Des Moines Partnership, the Ankeny Chamber of Commerce and the Ankeny Young Professionals brought marketing strategist Kyle Sexton the the Metro for a presentation about your best consumers, marketing and putting those two factors together to...win. Here we talk about what a marketing strategist does and some of the high points from his presention. If you have anything to do with marketing a product or service...you might want to listen! No, there is no "might" about this...

Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:05pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour

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